Sitcom Furniture
 | |
| Private | |
| Industry | Furniture Wholesale |
| Headquarters | Columbia, Maryland, USA |
| Products | Furniture |
| Website | http://www.sitcomfurnishings.com/ |
Sitcom Furniture is a privately held wholesale home furnishings company. Sitcom focuses on more transitional and contemporary products that are targeted to Generation X and Generation Y consumers, generally aged 20–42. Their products are sold at some of the world’s most recognizable retailers such as Crate & Barrel, and Macy’s.
Early years
Sitcom was founded by Shelly Wong and Alex Chan in 1991. The two had grown up in the same neighborhood in San Francisco, but were not introduced by their parents until after college. The two decided to create a new company based on a chair Alex designed as a Graduate Student while at Harvard. This chair was a unique folding chair that won many design awards including “Best Furniture Design” from I.D. (International Design Magazine) and is on permanent collection at the San Francisco Museum of Modern Art.[1] The chair was made of canvas and steel tubes, and folded into a compact carrying bag. Since it was made to “Sit” in and to be “COMpact”, the company name, “Sitcom” was created. The chair gave birth to the company, and now you see offshoots of the original design at soccer and lacrosse games across the world.
After the Compact Chair, the company decided it was time to investigate manufacturing furniture overseas, and the company ventured into Mexico, Taiwan, Indonesia and China.
Today
Today, Sitcom is known globally for its functional and creative designs. In 2008, their Audrey collection won Furniture Style’s 2008 annual A.D.I. (Advancing Design & Innovation) award for the Major Collection category.[2] After a few years distribution hiatus, Sitcom is once again distributing its world famous bar stools and bar tables in the United States.