SmartWool

SmartWool is an American company founded by New England ski instructors Peter and Patty Duke in Steamboat Springs, Colorado in 1994 and acquired by the Timberland Company in 2005.[1][2][3] The company makes eponymous products primarily from treated merino wool.[4] SmartWool claims that this proprietary treatment makes its products itch-free and resistant to shrinking.[5] SmartWool is also claimed to have moisture-wicking performance and odor-reducing, anti-microbial properties; it is thus marketed primarily as performance apparel.[4] Reviews for SmartWool products are typically found in the context of equipment for hiking and other outdoor activities.[6][7]

In 2005, SmartWool implemented the requirement that its New Zealand wool suppliers no longer practice mulesing.[8] In 2010, SmartWool signed a contract to exclusively source its Merino wool from the New Zealand Merino Company.[9]

References

  1. ↑ Kelly Bastone, 2005: Going global, Steamboat Springs on the Move: Official Business and Relocation Guide for the Yampa Valley, 2005. Retrieved April 26, 2007
  2. ↑ Paul McHugh, Once mighty wool makes comeback in outdoor gear, San Francisco Chronicle, November 23, 2006. Retrieved April 26, 2007.
  3. ↑ SEC Info, Timberland Press Release, November 7, 2005. Retrieved April 26, 2007.
  4. 1 2 Unknown author, Efficient Merino Wool Clothing by SmartWool, Metaefficient, unknown date. Retrieved April 26, 2007.
  5. ↑ Richard Bumgardner, Smartwool Light Hiker Socks Product Review, walking.about.com, unknown date. Retrieved April 26, 2007.
  6. ↑ Dave Hunter, Smartwool Base Layers: Men's Lightweight Crew and Lightweight Bottoms, Rock + Run, October 26, 2004. Retrieved April 26, 2007.
  7. ↑ Kristin Hostetter, SmartWool Next-to-SkinWear: Smooth-as-Silk Wool Long Johns., Backpacker.com, April, 1999. Retrieved April 26, 2007.
  8. ↑ Justin Thomas, Smartwool requires wool suppliers to end "mulesing", treehugger.com, October 8, 2005. Retrieved April 26, 2007.
  9. ↑

External links

This article is issued from Wikipedia - version of the Monday, January 25, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.