TAG Recordings
| TAG Recordings | |
|---|---|
| Founded | 1994 |
| Country of origin | United States |
| Official website | http://www.tagrecords.com/ |
TAG Recordings was an imprint of Atlantic Records started in 1994. TAG had been intended to host Atlantic's stable of alternative rock artists and capitalize on the wild popularity of alternative and grunge rock at that time. The label handled artists such as Fountains of Wayne, The Inbreds, The Lemonheads (first signed to Atlantic and then moved to TAG Recordings for their album Car Button Cloth[1]), The Bottle Rockets [2] and Jawbox. Due in part to poor sales of the latter band's self-titled album, as well as a corporate shakeup at Atlantic,[3] the label was shut down in 1996 and Fountains of Wayne was transferred to Atlantic, on which they released Utopia Parkway. The Inbreds were one of the first bands signed by TAG Recording's head of A&R, Leyla Turkkan, and their first album was Kombinator.[4]
The TAG Records name was then reestablished in 2008 by Jermaine Dupri and was sponsored by Procter & Gamble's TAG Body Spray. Q Da Kid was the first artist to be signed to the label.[5] Marketing Expert John Tantillo commented on this sponsorship of personal brands and the possible implications.[6] However, TAG records folded a year later in 2009.[7]
Former artists
- Q Da
- Stat Quo
- QuESt
- Jay DeZine
See also
References
- ↑ http://www.allmusic.com/album/car-button-cloth-mw0000078869/releases
- ↑ http://www.discogs.com/artist/516998-Bottle-Rockets-The
- ↑ "Dave Ullrich Addresses the Record Buying Public"
- ↑ http://www.discogs.com/Inbreds-Kombinator/release/2667418
- ↑ " Jermaine Dupri Partners With Tag Deodorant For New Label; Says Janet Jackson Is '100 Percent Better' After Illness" MTV. April 10, 2008.
- ↑ "P&G Must Proceed With Caution" Marketing Doctor Blog. July 10, 2008.
- ↑ "Biography". WiseUp. Retrieved 22 January 2015.