TP-LINK

TP-LINK Technologies Co., Ltd.
Native name
普联技术有限公司
Privately Held
Industry Computer networking
Founded 1996 (1996)
Founder Zhào Jiànjūn
Zhào Jiāxīng
Headquarters Shenzhen, Guangdong, China
Area served
Worldwide
Products Computer networking devices
Revenue $1.9 Billion (2013)[1]
Number of employees
21,849 Worldwide (as of Dec,2013)
Website TP-LINK

TP-LINK Technologies Co., Ltd. (Chinese: 普联技术), stylized, trademarked and marketed as TP-LINK, is a Chinese manufacturer of computer networking products based in Shenzhen, Guangdong.

History

TP-LINK Global Headquarters in Shenzhen, China

TP-LINK was founded in 1996 by two brothers, Zhào Jiànjūn (赵建军) and Zhào Jiāxīng (赵佳兴), with a network card they had developed. The company name was based on the concept of “twisted pair link”, a kind of electromagnetic cabling, hence the "TP" in the company's name.[2]

TP-LINK sells through multiple sales channels globally, including traditional retailers, online retailers, wholesale distributors, direct market resellers (“DMRs”), value-added resellers (“VARs”) and broadband service providers. Its main competition includes companies such as NETGEAR, Buffalo, Belkin, Linksys, D-Link and Asus.

TP-LINK began its first international expansion in 2005. In 2007, the company moved into its new 100,000 square meters headquarters and facilities at Shenzhen’s Hi-Tech Industry Park. TP-LINK USA was established in 2008.[3][4]

Product ranges

TP-LINK AC1900 Wireless Dual Band Gigabit ADSL2+ Modem Router

TP-LINK products include wireless routers, ADSL, range extenders, routers, switches, IP cameras, powerline adapters, print servers, media converters, Wi-Fi adapters and power banks.

Wireless Routers
TP-LINK markets a range of wireless networking products, including the Archer line of dual-band wireless routers using the new “802.11ac” wireless standard, along with other dual-band wireless routers using the 802.11n wireless standard.
Range Extenders
TP-LINK Wi-Fi Range Extenders are under the repeater mode to work with wireless router and access point and help eliminate ‘dead zones’ by boosting wireless networks in home and office.
Powerline Adapters
TP-LINK sells a range of adapters and starter kits using the HomePlug Powerline Alliance networking standard. The latest models support speeds of up to 1200Mbps.
Wi-Fi Adapters
TP-LINK markets a range of Adapters, including the Archer line of dual-band wireless adapters to match the dual-band routers both using the new “802.11ac” wireless standard.
Switches
TP-LINK provides a variety of switches for business networking solutions. The products are Unmanaged Switches, Easy Smart Switches, Smart Switches, Jetstream L2 Managed Switches, and Jetstream L2+/ L3 Managed Switches.[5]
Portable routers
TP-LINK’s line of portable “travel” routers are smaller in size than typical home devices, targeting business travellers or families that travel and need to share one Internet connection in a hotel for multiple devices.[6]
3G/4G routers
3G/4G routers, also called MIFI, share Internet connections deriving from modems accessing various wireless broadband technology standards such as LTE, HSPA+/HSUPA/HSDPA, UMTS, and EVDO.
Routers
TP-LINK markets VPN routers under the “SafeStream” brand[7] along with load balance broadband routers with functions including IPsec/PPTP/L2TP VPN, load balance, access control, IM/P2P blocking, DoS defense, bandwidth control, session limit and PPPoE server, which meet the needs of small and medium enterprises, hotels and communities with large volumes of users demanding a network with security.

Manufacturing

TP-LINK is one of the few major wireless networking companies to manufacture its products in-house as opposed to outsourcing to original design manufacturers (ODMs). The company says this control over components and the supply chain is a key competitive differentiator.[8]

Awards

TP-Link has won design awards from International Forum Design, Red Dot, and IDEA.

References

  1. "About TP-LINK - Welcome to TP-LINK". Tp-link.com. Retrieved 2014-03-07.
  2. "Network-gear firm TP-Link thinks big in US market|Across Americas|chinadaily.com.cn". Usa.chinadaily.com.cn. 2013-04-05. Retrieved 2014-03-07.
  3. Richard Xu (2013-09-15). "Richard Xu, Vice President - TP-Link". Businessinterviews.com. Retrieved 2014-03-07.
  4. "About TP-LINK - Welcome to TP-LINK". Tp-link.us. Retrieved 2014-03-07.
  5. , TP-LINK Switch Line.
  6. , Five Best Travel Routers.
  7. , TP-LINK SafeStream VPN router.
  8. "Networking News". CRN. Retrieved 2014-03-07.

External links

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