The Telecom Commercial Communication Customer Preference Regulations, 2010

The Telecom Commercial Communication Customer Preference Regulations, 2010
An Act to respite customers from pesky marketing calls and SMS
Citation THE TELECOM COMMERCIAL COMMUNICATIONS CUSTOMER PREFERENCE REGULATIONS, 2010
Territorial extent Whole of India
Enacted by Telecom Regulatory Authority of India
Date enacted 18 January 2010
Date commenced 27 September 2011

The Telecom Commercial Communication Customer Preference Regulations, 2010 (TCCCPR) is a Regulation by Telecom Regulatory Authority of India, enacted in 2010,[1] came into force from 27 September 2011. The regulation was launched by Telecom minister of India Kapil Sibal which enables people across India to respite from pesky marketing calls and SMS.[2]

Background

The Indian telecom Industry with nearly 900 million subscribers is the second largest wireless market in the world. Low tariffs and direct reach to consumers has made SMS and direct calling one of the most cost effective ways of selling services and products. However, telemarketing has become a major irritant to customers over few years.[3]

See also

References

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