Total (breakfast cereal)

For other uses, see Total (disambiguation).

Total is a range of breakfast cereals made by General Mills for the United States market. It consists of whole grain wheat flakes. Some varieties of Total supply 100% of the US Department of Agriculture's (USDA) recommended daily allowance for each of the following different vitamins and dietary minerals: vitamin C, calcium, iron, vitamin E, thiamin, riboflavin, niacin, vitamin B₆, folic acid, vitamin B₁₂, pantothenic acid and zinc. The cereal was launched in 1961.

Varieties of Total are:

Total
Total Raisin Bran
Total Cranberry Crunch
Total Whole Grain
Total Cinnamon Crunch
Total Blueberry Pomegranate (note: does not contain actual blueberries or pomegranate)

These varieties provide different amounts of vitamins and minerals than regular Total. For example, Raisin Bran does not provide vitamin C.

Discontinued varieties include:

Total Oatmeal
Total Corn Flakes
Brown Sugar & Oat Total
Total Protein

Marketing slogans

Marketing slogans for Total have included:

"The Big G Vitamin Cereal" (1960s)
"One Bowl, 100%" (typically shown with commercials showing people having to eat a whole stack of bowls of other cereals to get the same 100% nutritional value)
"100 Calories. 100%."
"Are you getting 100%?"

External links

Official website

General Mills

Historical figures	Cadwallader C. Washburn Charles Alfred Pillsbury James Ford Bell William de la Barre Adelaide Hawley Cumming

Cereals	Boo-Berry Cheerios Chex Cinnamon Toast Crunch Cocoa Puffs Cookie Crisp Count Chocula Franken-Berry French Toast Crunch Golden Grahams Honey Nut Cheerios Honey Nut Clusters Kaboom Kix Lucky Charms Nesquik Oatmeal Crisp Reese's Puffs Total Trix Wheaties

Brands	Betty Crocker Green Giant Hamburger Helper Old El Paso Progresso Totino's Wanchai Ferry

Pillsbury	Jus-Rol Pillsbury Toaster Strudel

Snacks	Bugles Chex Mix Fruit by the Foot Fruit Gushers Fruit Roll-Ups Gardetto's Nature Valley Shark Bites

Dairy	Go-Gurt Häagen-Dazs Liberté Yoplait

Baking	Betty Crocker Bisquick Gold Medal Flour

Natural and organic	Annie's Homegrown Cascadian Farms Food Should Taste Good Lärabar

Former	Colombo Yogurt Pet, Inc. Squeezit

Other	Betty Crocker Kitchens Cereal Partners Worldwide The General Mills Radio Adventure Theater Mill City Museum Pillsbury Bake-Off Pillsbury Doughboy

Key innovations	DSV Alvin Hazard analysis and critical control points Project Strato-Lab Skyhook balloon Space food

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