Touch Mobile
TM, also known as Touch Mobile and "Republika ng TM", is a cellular service brand of Globe Telecom, the second largest telecommunications company in the Philippines. TM was launched on September 12, 2001 to provide prepaid mobile services to the middle income market. Over the years, TM has evolved its services to cover lower-income groups as well. Today, TM is Globe Telecom’s value brand offering. The service has gained popularity because of its very affordable text and call promo offers and is also known to lead in “All Network” text and call promo offers that enable TM subscribers to communicate to other local SIM users (Globe, ABS-CBNmobile, Cherry Prepaid, Smart, Talk N’ Text, and Sun) at very affordable rates.
TM was started as the only mobile brand in the Philippines that introduced voice messaging system in 2001. Due to the majority of SMS users, the voice messaging system was discontinued and SMS-based services were focused. In 2005, the brand was relaunched as TM-"Ang Bagong Touch Mobile" reaching even subscribers of low income and rural communities. Its new slogan, Republika ng TM, was introduced in 2009.
Slogans
Year | Slogan |
2001-2002 | Easy technology. Easily in touch. |
2002-2003 | Touching you more often in more ways. |
2003 | Togetherness within your reach. |
2003-2004 | Because family matters most. |
2005-2007 | Pinalakas na Touch Mobile |
2005-2009 | Power To The People! |
2009–present | Republika ng TM: Astig Tayo Dito! |
External links
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| Technology |
- Entertainment Gateway Group
- G-Cash
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| Media |
- Bethlehem Holdings Inc.
- HALO Holdings
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- Annual Revenue: PHP 11.6 billion (FY 2013)
- Net Income: PHP 90.5 billion (FY 2013)
- Employees: 8,125 (2013)
- Stock symbol: (PSE: GLO)
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