Vivi (magazine)

ViVi
Categories Fashion
Frequency Monthly
Circulation 645,000/ month
Publisher Kodansha
First issue May 1983
Country Japan, Taiwan, China, Hong Kong
Language Japanese, simplified Chinese, traditional Chinese
Website www.joseishi.net/vivi

ViVi (ヴィヴィ) is a Japanese fashion magazine published by Kodansha. It is one of Asia's top fashion magazines and is published in Japan, China, Taiwan, Hong Kong, and Thailand.

History and profile

Vivi was first published in May 1983.[1][2] The target age group are teens and young women 17–27 years old. The main demographic of readers are college students and young office ladies.

The magazine's 'cover queen' is Ayumi Hamasaki, who has been featured on the cover 40 times since 1999[3] [4] and runs her famous 'Deji Deji Diary' in each issue. Other artists frequently featured on the cover include Namie Amuro and Kumi Koda.

ViVi models

These models are regularly employed by ViVi magazine.[5]

Current

Previous

References

External links

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