Vigroids

Plastic dispenser containing Nigroids liquorice pellets.
Nigroids tin container by Ferris & Co. Ltd

Vigroids (formerly Nigroids) is the brand name of a liquorice sweet. The small black pellets are particularly marketed as an expectorant lozenge for singers, using the slogan "for clarity of voice". The product is manufactured by Ernest Jackson & Company Ltd of Crediton in Devon, England a subsidiary of Kraft Foods.[1]

In November 2010 the name was changed from "Nigroids" to "Vigroids"; the former name became a subject of some controversy due to it being similar to the word "nigger" or "negroid". Originally made by Ferris and Company of Bristol, the pellets had been sold under the brand name "Nigroids" since 1900.

The principal ingredient of Vigroids is liquorice block juice. The company warns that licorice can raise blood pressure, and that those with a history of hypertension should not take too many. They suggest limiting consumption to 10 per day. No sugar is used. Small quantities of other flavourings such as menthol, eucalyptus and peppermint are added to help the pellets act as a breath mint.

History

Nigroids were invented by Ferris & Co. Ltd., manufacturing chemists of Bristol, England. The company promoted them with the slogan:

For Hoarseness, "Tickling of the Throat," etc. They afford protection to the Voice, Throat, and Chest, against ill-effects of fog, cold and damp. Invaluable to singers and speakers.[2]

See also

References

  1. ↑ Ernest Jackson & Co Ltd. "About us". Retrieved 18 January 2011.
  2. ↑ Source: Manufacturer's packaging, n.d.
This article is issued from Wikipedia - version of the Thursday, June 26, 2014. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.