WCZY-FM

For the former WCZY-FM in Detroit, see WKQI.
WCZY-FM
City Mt. Pleasant, Michigan
Broadcast area Mt. Pleasant/Alma/Clare
Branding My 104-3
Slogan The Soundtrack of Our Lives
Frequency 104.3 MHz
First air date 1991
Format Adult Hits (Hybrid of Adult Contemporary and Classic Hits)
ERP 3,000 watts
HAAT 100 meters
Class A
Facility ID 9920
Callsign meaning CoZY FM
Former callsigns WMMI-FM (5/19/89-9/7/89)
Owner Robert and Laurie Peters
(Latitude Media, LLC)
Webcast Listen Live
Website wczy.net

WCZY-FM (104.3) is a radio station located in Mt. Pleasant, Michigan. Playing adult hits music, the station has been on the air since 1989. On weekday mornings WCZY airs That Show with Tina and Matt.[1]

Formerly an affiliate of Jones Radio Networks' satellite-delivered AC format (now under the Westwood One) umbrella), WCZY has since transitioned to programming of mainly local origin, and has also dropped its former "Lite Hits" slogan, now IDing as simply "My 104~3". With the change to My 104-3 on April 19, 2011, the station added more 1970s and 1980s classic hits to its music mix, and is now more of an adult hits station than its former adult contemporary sound.[2]

Sports programming

In addition to standard music programming, WCZY-FM and its sister station WMMI-AM broadcasting local high school football, basketball and playoff baseball in the Mid-Michigan area, with play-by-play from Kurt Wilson.[3] The two stations cover Mount Pleasant, Mount Pleasant Sacred Heart, Beal City, and Clare high school athletic events, including football, boys' and girls' basketball, and baseball.

Local concerts, events, and other programming

WCZY host several yearly events around mid-Michigan:[4]

Hometown Showdown - This FREE talent show attracts hundreds at the Isabella County Fairgrounds and features the area's best talent!

Boo Bash - Fun, exciting and SAFE indoor trick-or-treating! Held each October inside the ICE Arena & Morey Courts, so kids can show off their adorable costumes.

Winter Kids Expo - We teamed up with Mt Pleasant Parks & Rec for a fun filled day at Finch Fieldhouse on the campus of CMU.

WCZY has previously been closely associated with Clare Summerfest, the Farwell Lumberjack festival, the Farwell Labor Day Festival, the Alma Highland Festival, the Shepherd Maple Syrup Festival and a host of other local community events in Isabella, Gratiot and Clare counties, often broadcasting from those locations.

References

  1. "That Show". My 1043.
  2. Contact Us | My 1043 - WCZY http://www.wczy.net/#!contact/csya. Retrieved 6 April 2015. Missing or empty |title= (help)
  3. My 1043 http://www.wczy.net/#!on-air/chh0. Missing or empty |title= (help)
  4. "Advertise With Us | My 1043 - WCZY".

External links

Coordinates: 43°35′38″N 84°49′26″W / 43.594°N 84.824°W / 43.594; -84.824


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