Xavier Di Petta

Xavier Di Petta is an Australian computer programmer, Internet entrepreneur, and a creator of @HistoryInPics and @EarthPix on Twitter.[1] In 2014, he was featured in The Times 'Top 25 under 20'.[2]

Early life

Di Petta was born and raised in Shepparton, Victoria, a small Australian town two hours north of Melbourne. At six, he represented Australia in the Nintendo World Championships.[3]

Career

In 2012, Di Petta created Fitspiration, designed to help users keep motivated about fitness. The application was the number-one fitness application in the United States, Australia and New Zealand, among others. Di Petta's firm, Swift Fox Labs, works with brands such as NBC, GE and Nike.[3] In 2013, Di Petta created @EarthPix and @HistoryInPics on Twitter with Kyle Cameron. As of June 2015, the accounts have 1.55M and 2.46M followers, respectively.[4][5] Di Petta has amassed followings that exceed 25M across various social networks.

At 17, Di Petta co-founded Social Trends Media; focusing on business development and partnerships. Social Trends Media earned $800,000 in sales in December 2013.[6]

In October 2014, Di Petta joined the Advisory Board of the National Women's History Museum (NWHM), along with Gloria Steinem and Jenna Bush.[7]

Di Petta has curated for Condé Nast, including GQ and LOVE.[8] In December 2014, All Day Media (formerly Social Trends Media) raised $2,000,000 from investors including Upfront Ventures, 500 Startups and Daher Capital.[9]

Di Petta was a speaker at TEDxTeen NYC in May 2015.[10] Di Petta worked with WWF and W+K to launch their #EndangeredEmoji Campaign.[11]

References

  1. ↑ Alexis C. Madrigal (23 January 2014). "The 2 Teenagers Who Run the Wildly Popular Twitter Feed @HistoryInPics". The Atlantic. Retrieved 2015-10-26.
  2. ↑ "Top 25 under 20". The Times (UK). Retrieved 2015-10-26.
  3. 1 2 Max Mason. "Just an everyday $50K-a-month teen". The Sydney Morning Herald. Australia. Retrieved 2015-10-26.
  4. ↑ "Earth Pics". Twitter. Retrieved 2015-10-26.
  5. ↑ "History In Pictures". Twitter. Retrieved 2015-10-26.
  6. ↑ J.J. Colao (27 February 2014). "The $1M-A-Month Business Behind Your Favorite Twitter Accounts". Forbes.com. Retrieved 2015-10-26.
  7. ↑ "National Advisory Council". National Women's History Museum. Retrieved 26 October 2015.
  8. ↑ "Xavier Di Petta". GQ. 2014-01-04. Retrieved 2015-10-26.
  9. ↑ "All Day Raises $2 Million To Be A Media Portal For The Twitter Generation". TechCrunch. 2014-12-19. Retrieved 2015-10-26.
  10. ↑ "Xavier Di Petta". TEDxTeen.com. 2014-10-11. Retrieved 2015-10-26.
  11. ↑ "WWF and W+K's #EndangeredEmoji Turns Tweets to Donations — Wieden + Kennedy". Wklondon.com. 2015-05-12. Retrieved 2015-10-26.
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