Zara Investment Holding
 | |
Native name | Zara Investment Holding |
|---|---|
| Holding Company | |
| Industry | Tourism, Investments |
| Founded | May 10, 1994 in Amman, Jordan |
| Founder | Sabih al-Masri, late Khalil Al-Talhoni |
| Headquarters | Amman, Jordan |
Area served | Jordan |
Key people | Sabih al-Masri (chairman) |
| Products | Tourism، Hotel |
| Website | www.zaraholding.com |
Zara Investment Holding is a public shareholding company, Zara was established on May 10, 1994 by Sabih al-Masri, the current chairman, and late Khalil Talhoni, in addition to a group of independent investors , banks and investment companies. As of April 2015 the paid up capital of Zara is JD 150 million.[1]
The hotel portfolio of Zara consists of seven 5-star hotels spread all over Jordan. including: Grand Hyatt Amman, InterContinental Jordan Movenpick Dead Sea Spa and Resort Dead Sea, Petra Other non-core activities of the Company include owning and managing companies serving the hospitality industry Zara invests primarily in tourism; particularly, in the hotels sector. Zara is one of the largest investment groups in Jordan.
Today Zara is the largest hospitality company in Jordan. It controls approximately 26% of Jordan's total room inventory of 5-star hotels. Zara is the largest employer in the 5-star hotel industry in Jordan. It employs approximately 26% of the total employees in the 5-star hotel category in Jordan.
Zara owns the most 5-star hotels in Jordan, with seven, including: InterContinental Jordan , Mövenpick Resort Petra, Mövenpick Resort & Spa Dead Sea , Grand Hyatt Amman, Mövenpick Resort & Residence Aqaba, The Mövenpick Nabatean Castle, Mövenpick Resort & Spa Tala Bay Aqaba, Himmeh Thermal Springs and Eco-Lodge. (Initiated all necessary preparations for developing a 3-star eco-resort currently pending government clearance and permits).
On May 21, 2013 HRH Crown Prince Hussein inaugurated the official opening of Saltus Hotel ushering in an exciting landmark in the history of As-Salt A change sparked by a strong faith in Jordan's young talents combined with an unrivaled passion for the trove of historical and cultural treasures tucked away in the numerous quaint towns spread all over Jordan. Saltus Hotel proved to be an ideal opportunity for Zara to be directly involved in the training process of hospitality students through its non-profit partnership with the Vocational Training Corporation. In addition it proved to be ideal in adding a much needed lodging facility to one of Jordan's most charming towns namely As-Salt. Not only is Saltus hotel the first training hotel within a vocational training center in Jordan, it is also the first classified hotel in As-Salt.
Zara Art Collection
The hotels owned by Zara Investment are among the first establishments in Jordan to house and support works of local and international artists. With the growth in popularity and the maturity of the art scene in Jordan, this initiative at institutional art has resulted in Zara owning a large collection of substantial artworks. Many of the artists that were identified by Zara early on, are now well established and featured in major events such as Christies art auctions in Dubai. Zara Gallery at Grand Hyatt Amman Hotel follows the vision of its mother company Zara in emphasizing the importance of art and in supporting artists. The entire art collection as well as the profile of each artist can be viewed and purchased online by visiting Zara Gallery website.
Zara Hotels and Resorts
- InterContinental Jordan
- Mövenpick Resort Petra
- Mövenpick Resort & Spa Dead Sea
- Grand Hyatt Amman
- Mövenpick Resort & Residence Aqaba
- The Mövenpick Nabatean Castle
- Mövenpick Resort & Spa Tala Bay Aqaba
- Himmeh Thermal Springs and Eco-Lodge
- Saltus Hotel in As-Salt
Souk Zara
Souk Zara outlets serve the tourist as well as the local community with unique customized and fresh handicraft products that assure a minimum standard of high quality at reasonable prices. Due to the lack of quality hotel service oriented facilities that provide tourists with worthwhile souvenirs or mementos, Souk Zara’s 5-star gift shop will be an asset to any 5-Star Hotel in Jordan.
Throughout history, Jordan played host to a multitude of civilizations which contributed to establishing modern Jordan. This diversity enhanced the cultural heritage of the country and contributed in enriching the formation of its pluralistic society. Going beyond the familiar look of a gift shop, Souk Zara reveals the richness and gives a deeper perception of contemporary Jordan. The work of art of its unique murals placed in each shop; depict the country and its people through the reflection of various aspects of Jordanian life and culture. This unified look of its outlets is attained through the theme of its murals and the contents of the rich and diverse displays. Souk Zara prides itself to be the market place that exposes and unveils the richness of Jordan through the vending of Jordanian products at all its outlets.
Zara Achievements
1- During 2015 Zara was the first Jordanian hospitality company in Jordan to pledge its commitment to adhere to the principles of the UNWTO Global Code of Ethics for Tourism, and officially requested to sign with the UNWTO the Private Sector Commitment to the Global Code of Ethics for Tourism.
Adhering to the best and highest ethical standards in our operations has direct impact on the local communities in which we operate.
By signing the commitment to adhere to the Code of Ethics, Zara Holding committed to the following:
- Observe the principles of the Code pertaining to Zara’s hotel operations. This includes but is not limited to:
i. Fostering Tourism as a vehicle for individual and collective fulfillment.
ii. Fostering Tourism as a factor of sustainable development.
iv. Fostering Zara’s obligations in tourism development:
v. Fostering the rights of the workers and entrepreneurs in the tourism industry
- Disseminate the Code
2- Through Zara partnership with The Vocational Training Corporation in the city of As-Salt through developing Saltus Hotel Zara has contributed to the training of almost 400 trainees of which 19% are females. Moreover, Zara hotels provided on the job internships/training for 82 trainees, out of which 24 were hired full-time.
Our emphasis on human capital and efforts to ensure that we are an employer of choice bore fruit when we were recognized by Jordan’s business community as a place where innovation is key voting us as one of the top 20 companies to work for in Jordan
3- All Zara hotels are ISO 22000 Food Safety Management certified
4- All Zara hotels were honored by King Hussein Cancer Foundation for sponsoring the “Room for Hope” initiative.
5- Some Zara Hotels renewed the Green Key Certification
References
- ↑ "Zara Home | Zara Investment Holding". zaraholding.com. Retrieved 2015-06-13.
