Zettai ryÅiki

Zettai ryÅiki (çµ¶å¯¾é ˜åŸŸ, lit. "absolute territory") refers to the area of bare skin in the gap between overknee socks and a miniskirt[1] (or shorts).[2] It can also be used to describe the clothing combination. The term first became widespread in otaku slang as one of the attributes of moe characters in anime and manga, but it is now used by the general public in Japan.
Classification and ideal proportions
The ideal ratio of the length of the miniskirt, the exposed portion of thigh, and the over-knee part of the socks is often considered to be 4:1:2.5[3] with a tolerance of 25%.[4][5]
Zettai ryÅiki fans classify it by visible bare skin area, that depends on height of the socks and length of the skirt. Zettai ryÅiki is graded from grade E (too much leg is seen, the skirt is also too long) to grade A (short skirt, high socks, short exposed area).[3]
Popularity
The clothing combination is very popular in Japan.[5] As with loose socks, a special "socks glue" can be used to glue the socks to the legs for a perfect look.
Japanese advertising agency WIT launched a campaign in 2013 which paid women to wear temporary tattoos on their upper thighs promoting various products and media. They were encouraged to wear skirts and long socks to highlight the area.[6]
On February 8, 2014 a specialty shop called "Zettai RyÅiki" and dedicated to overknee socks and tights opened in Akihabara, Tokyo.[7][8]
Etymology
The term originates from the 1995 anime series Neon Genesis Evangelion, where it was used with a different meaning. In an insert leaflet that came with VHS cassettes, the expression "Zettai KyÅfu RyÅiki" (çµ¶å¯¾ææ€–é ˜åŸŸ "Absolute Terror Field/Area/Territory") was used as a translation of the English-language term "A.T. Field" (A.T.フィールド) from the anime into Japanese. An A.T. Field was a type of a protective energy shield. It was dubbed a "holy area no one can intrude upon" (何人ã«ã‚‚ä¾µã•れã–ã‚‹è–ãªã‚‹é ˜åŸŸ) and made a person using it impervious to attacks. Also, the term could refer to "impenetrability of souls" (心ã®å£).[9] The Neon Genesis Evangelion manga also gave a shortened version of the term, "Zettai RyÅiki", in furigana next to the words "A.T. Field". The idea of a "holy area no one can intrude upon" was where the current meaning of the term originated.[10] The expression first spread in the otaku community and then started to be widely used outside of the otaku subculture. For example, it is now included in the general-purpose dictionary Daijisen.[2]
Trademark application
On February 13, 2006, the Japanese company Banpresto, which produced video games based on Neon Genesis Evangelion, filed two applications for registration of the term "Zettai RyÅiki" as a trade mark.[11] Both applications were rejected on June 26 on the basis of unpaid registration fees.
See also
References
- ↑ é’å±± è£•ä¼ (2014-03-16). "çµ¶å¯¾é ˜åŸŸ, Editorial description". Amazon.co.jp.
- 1 2 "çµ¶å¯¾é ˜åŸŸ(ゼッタイリョウイã‚)ã¨ã¯ - コトãƒãƒ³ã‚¯" [Zettai ryÅiki (zettairyouiki) to wa - kotobanku]. Kotobank.jp (in Japanese). Retrieved March 16, 2016.
- 1 2 Ogi Ogas and Sai Gaddam (オギ・オーガス,サイ・ガダム). A Billion Wicked Thoughts: What the World's Largest Experiment Reveals About Human Desire (性欲ã®ç§‘å¦: ãªãœç”·ã¯ã€Œç´ 人ã€ã«èˆˆå¥®ã—ã€å¥³ã¯ã€Œç”·åŒå£«ã€ã«èŒãˆã‚‹ã®ã‹). p. 32. Retrieved 2013-03-16.
- ↑ ãƒãƒƒãƒˆèªžç ”究委員会, ed. (2009). é »å‡º ãƒãƒƒãƒˆèªžæ‰‹å¸³. Tokyo: Shin’yÅ«sha. p. 47. ISBN 978-4-88380-916-5.
- 1 2 ã´ãªãƒ¡ã‚¤ãƒ‰ãªç”Ÿæ´»ï¼šç¬¬26å›žã€€çµ¶å¯¾é ˜åŸŸã¨ãƒ‹ãƒ¼ã‚½ (in Japanese). Mainichi Shimbun. 2007-02-02. Archived from the original on May 14, 2007. Retrieved 2014-03-16.
- ↑ "Tokyo young women's thighs used as advertising space - video". the Guardian. 21 July 2013. Retrieved 16 March 2016.
- ↑ "ニーãƒã‚¤å°‚é–€åº—ã€Œçµ¶å¯¾é ˜åŸŸã€ãŒ2月8日(ニーãƒã‚¤ã®æ—¥ï¼‰ã«ç§‹è‘‰åŽŸã§ã‚ªãƒ¼ãƒ—ン". IT Media. 2014-01-27. Retrieved 2014-03-16.
- ↑ "Absolutely nothing but knee-highs at Akihabara’s new sock emporium". RocketNews24. 2014-01-28.
- ↑ Neon Genesis Evangelion, Episode 24
- ↑ 金田一「乙ã€å½¦ (2009). オタク用語事典2. Tokyo: Bijutsu Shuppansha. p. 79. ISBN 978-4-568-22133-6.
- ↑ Applications number 商願2005-073265 and 商願2005-074486
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