Animax Entertainment

For the anime television network, see Animax.
Animax Entertainment
Animation games
Industry television online games
Founded October 26, 2001 [1]
Headquarters Van Nuys, CA, USA [1]
Key people
 Dave Thomas, Founder and Michael Bellavia, CEO
Website Animax Entertainment's official website

Animax Entertainment is an animation and interactive production studio producing content for all screens. Founded in 2001 by Dave Thomas, the actor, writer, and producer known for his Emmy award-winning work on SCTV and based in Van Nuys, California, Animax's clients include Disney, ESPN, Warner Bros., National Geographic, Sesame Workshop, WWE[2] and many others. Animax won a Sports Emmy Award in 2006 and was nominated again in 2007 for their work on ESPN.com's "Off-Mikes", based on Mike Golic and Mike Greenberg and their ESPN Radio show Mike and Mike in the Morning. The series was also selected as Adobe Systems' Site of the Day on June 20, 2006.[3] In 2007 the company branched out into live-action production with the launch of a viral video series for Kodak[4] and another for Carl's Jr. that gained "Immortal" status on Funny or Die.

Divisions

The main studio has won a number of awards in addition to the Emmy including multiple Webby Awards, multiple Summit Awards, and multiple Los Angeles Advertising Club Belding Bowls among others. In 2009 the company was added to the Inc. 500 list of fastest growing companies in America.

In 2001, Animax launched HelpsGood[5] and a full service digital agency that uses social media to generate social good. The two companies work in concert, with Animax providing digital production services – apps, games, animation, video, site development – to HelpsGood, which focuses on NGO and government clients. HelpsGood current clients include the Ad Council, Smokey Bear, Bedsider, United States Environmental Protection Agency, USAID, and Starlight Children's Foundation among others.

FunNugget,[6] owned and operated by Animax, is a free online game portal featuring hundreds of original, licensed and branded games.

Projects

Animations

Animax produced "Where's My Water?: Swampy's Underground Adventures in house for the Disney Channel as well as the cut scenes for the game "Wheres My Water 2" from Disney Interactive.

The company's television properties include the Canadian animated sitcom Bob & Doug, a revival of their respective SCTV characters,[7] and Popzilla for MTV.

In 2012, Animax animated three two-minute shorts for NBC's hit show Community. The shorts titled "Abed's Master Key," celebrated the return of Community to TV and were featured on the NBC website and Hulu.[8]

Games

In 2007, Animax produced the first ever virtual world for girls for the maker of the Beanie Babies, Ty Inc for a new product line called Ty Girlz.

In 2011, Animax designed and developed Beanie Ballz Bounce for Ty Inc for iPad, iPhone, and iPod Touch and is free for download in the Apple App Store.[9]

In 2014, Animax developed Whispering Willows an original game title for Night Light Interactive that launched on Ouya and Steam (software).

Applications

In 2011, Animax designed and developed Smokey Bear's first mobile app. This free app provides information about wildfire prevention and step-by-step guides to safely building and extinguishing campfires.[10]

In 2012, Animax designed and developed Timeline Video Maker where people can make a highlight reel of their life using their Facebook photos.[11] They also developed the "Rosify Yourself" App for the Ad Council's 70th birthday where users can put their face on the iconic Rosie the Riveter image.[12]

References

  1. 1 2 Animax Entertainment official website - contact
  2. ↑ MIT Convergence Culture
  3. ↑ Adobe Site of the Day
  4. ↑ Ads of the World
  5. ↑ HelpsGood
  6. ↑ FunNugget
  7. ↑ Rob Salem, "Bob & Doug taking off again". Toronto Star, April 19, 2009.
  8. ↑ 'Community' Cast Gets Animated For NBC.com and Hulu
  9. ↑ Beanie Ballz Bounce
  10. ↑ Smokey Bear's Mobile App Press Release
  11. ↑ Timeline Video
  12. ↑ Rosify Yourself Press Release

Notes

External links

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