Barbera Coffee Company

Barbera Coffee Company
Privately held
Industry Coffee Roasting Company
Founded 1870
Headquarters Campania , Italy
Key people
 Enrico Barbera (CEO)
Products Coffee
Website www.caffebarbera.com/en/

Barbera Coffee Company (or Barbera Caffé Company in Italian) is an Italian coffee roasting company that sells Italian-roast coffee to wholesale and retail outlets around the world. Its coffees may be experienced in upscale restaurants, coffee houses and select markets around the world, and at its own franchise locations Cafe Barbera.

History

Domenico Barbera established his coffee roasting business in 1870, using a handcrafted roasting machine capable of roasting 30 Kilos of coffee at a time. He blended seven different beans. Locals called him the Coffee Magician. His son, Antonio Barbera, took over the business when he died unexpectedly in 1920. This second generation Barbera carried the company through the depression and World War II.

The third generation, Letterio Barbera, continued his father's business after his death in 1947. He expanded the business by opening a second roasting facility in Italy's historical center of coffee businesses, Naples. Within four years, he opened a third distribution center in Milan.

In 1953, fourth generation great-grandson of Domenico Barberra, Carmelo E., led the company in merging the skills of handcraft production with industrial techniques. C.E. Barbera specialized in Food Technology at Columbia University and set up Barbera Caffé Company's first laboratory.

In 1978, Barbera Coffee became an private joint stock company. In 1982, Barbera Caffe bought the trademark Tris Coffee. This secured a larger share of the Italian market.

The next step forward for the company came in 2002. Enrico Barbera, the fifth generation to manage Barbera Caffé Company, developed 18 coffee recipes and a menu, and launched the first Barbera Cafe coffee bar in Italy.[1]

Contributions to the Coffee Industry

As a recognized expert in coffee science, C.E. Barbera published a definitive book on coffee roasting, From the Bean to the Consumer.[2] His research was published in English food science journals.[3] C.E. Barbera also published articles, such as Gas-Volumetric Method for the Determination of the Internal Non-Odorous Atmosphere of Coffee Beans and Identification of Cystine, Methionine and Proline in Raw and Roasted Coffee in peer reviewed journals.

In 1994, Enrico Barbera spoke, as one of the keynote speakers at Costa Rica's Sintercafé VIII, on overcoming summer decline in sales, in recognition of Barbera Caffé Company's success, beginning in the 1960s, at developing summer-focused coffee blends.[4] Barbera Caffe received recognition at FoodExpo Greece in March 2015 as one of the most solid companies in the Italian beverage sector.[5]

Market Presence

The Italian business journal, Eventi & Commenti, identified Barbera Caffé as a leading company in its write up about Barbera Caffé's first festival Conviviale Barbera.[6] American Forces Network Europe filmed a tour of the Naples coffee roasting facility on the 24th of February, 2014.[7]

Barbera Caffé Company sells its blend of roasted coffee beans to independent high-end restaurants and businesses in 55 countries. It also sells brewed coffee through its own franchise, Cafe Barbera. Coffee brewed from the company's coffee blends may be found in upscale Beverly Hills Italian cafés.[8] Circle K sells Barbera Caffe coffee in its Dubai locations.[9] In Qatar, Harley Davidson credits its partnership with Barbera Caffé Coffee with boosting the number of visitors to its Salwa Road showroom.[10] In Great Britain, Barbera Coffee may be enjoyed at Italian restaurants such as Iddu Sicilian Cafe and Wine Bar[11] and The Italian Job [12][13]

The German consumer magazine Crème gave Barbera Caffé's Mago blend its 9 out of 10 rating, compared to five other coffee blends mentioned in the article.[14] The Latvian consumer magazine Cetraszezonas recommended two Barbera Caffé blends to its readers, Maghetto (a 7-bean blend) and Pregevole (a 5-bean blend).[15]

References

  1. ↑ "Caffè Barbera, storia dell’espresso italiano/Barbera Coffee History of Italian Expresso". sorsidicaffe. Sorsi di Caffe/Sips of Coffee. Retrieved 29 January 2016.
  2. ↑ Barbera, Carmelo (1978). From the Bean to the Consumer (Italian: Dal Chicco al Consumatore). Avellino, Italy: Grafiche Pannisco.
  3. ↑ Barbera, C.E. (1962). "Spectral-photometric Determination of Caffeines in Caffeinated and Decaffeinated Coffee". Journal of Food Investigation and Research 117 (6): 483–487.
  4. ↑ "Particolari miscele per il period estivo". Il Mattino: 20. 14 March 1995.
  5. ↑ Vip, Carmen. "Caffe Barbera at Food Expo 2015". Nellanotizia. Nellanotizia/In the News. Retrieved 29 January 2016.
  6. ↑ "1st Conviviale Barbera Piu' vicini, piu' forti"". Eventi & Commenti (15 April 2008): 51. 15 April 2008.
  7. ↑ Paulino, Tracy. "Service members and families toured the Barbera Coffee Factory". American Forces Network Europe. AFN Naples. Retrieved 18 February 2016.
  8. ↑ Pattera, Angela. "The Italian Cafe". La Focacceria (Spring/Summer 2011): 9.
  9. ↑ "Circle K to brew premium Italian coffee". zawya.com. Thomson Reuters ZAWYA. Retrieved 5 January 2016.
  10. ↑ "Harley Davidson Reveals Flame Out Custom Bike". Qatar Tribune (Online) (Qatar Tribue). Qatar Tribune. 22 February 2014. Retrieved 29 January 2016.
  11. ↑ Hanly, Gavin. "Iddu Sicilian cafe and wine bar coming to South Kensington". Hot Dinners. Hot Dinners. Retrieved 29 January 2016.
  12. ↑ Innocenti, Nicol Degli. "It Arrives in London: A Craft Beer Made in Italy". Food24. Food 24. Retrieved 29 January 2016.
  13. ↑ "The Italian Job Menu". Zomato. Zomato. Retrieved 29 January 2016.
  14. ↑ "Bohnen, Die Lohnen (Beans that are worth it)". Creme (March 2013): 32. March 2013.
  15. ↑ Foss, Vom. "Davanas Vinai (Presents for Women)". Cetraszezonas (December 2015): 98–99.
This article is issued from Wikipedia - version of the Thursday, February 18, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.