Browar Łomża
The Browar Łomża /ˈwɒmʒə/ (Polish pronunciation: [ˈwɔmʐa]) is Poland's fourth largest brewery. Browar Łomża Sp. z o.o. launched the plant in 1968. In 2007 it was purchased by Royal Unibrew.[1] The Browar Łomża brewery is located in Łomża, Poland. In 2011 it was sold to polish company Van Pur of Warsaw.
Brand
Browar Łomża Brewery has been brewing since 1968. The plant was modernized in 2004 and has a capacity to brew up to 850 thousand hectolitres. Traditionally it used to brew three slightly different beers: "Kurpie", "Wyborowe" and "Export". Later came "Łomża Strong" but it was not particularly successful and has now been discontinued. In 2010 Browar Łomża came up with a new taste "miodowe" (honey). After ownership changes and due to marketing campaigns, new brands such as "Łomża niepasteryzowane" (unpasteurised) and "Łomża Export niepasteryzowane" are gaining popularity.
Other brands in Browar Łomża Brewery
- Złoty Kur (discontinued)
- Korona Książęca (discontinued)
- Dock
- Dock Strong
- Cherri
Sponsor
Browar Łomża is the official sponsor of the ŁKS Łomża football club from Łomża.
Marketing
The label shows two Kurpie folks people dancing.
See also
External links
References
- ↑ Browar Łomża, Royal Unibrew Group Retrieved from Wayback Machine on January 24, 2013.
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Coordinates: 53°09′34″N 22°02′19″E / 53.1595°N 22.0387°E