Desiring-production

Desiring-production (French: machine désirante, "desire-machine") is a term coined by the French thinkers Gilles Deleuze and Félix Guattari in their book Anti-Œdipus (1972). They oppose the Freudian conception of the unconscious as a representational "theater", instead favoring a productive "factory" model: desire is not an imaginary force based on lack, but a real, productive force. They describe the mechanistic nature of desire as a kind of "desiring-machine" that functions as a circuit breaker in a larger "circuit" of various other machines to which it is connected. Meanwhile, the desiring-machine is also producing a flow of desire from itself. Deleuze and Guattari imagine a multi-functional universe composed of such machines all connected to each other: "There are no desiring-machines that exist outside the social machines that they form on a large scale; and no social machines without the desiring machines that inhabit them on a small scale." Desiring-production is explosive, "there is no desiring-machine capable of being assembled without demolishing entire social sectors" of the socius that inscribed it.

Deleuze & Guattari see a world full of productive 'factories' (Preston Dickinson, Factory, c. 1920)

The concept of desiring-production is part of Deleuze and Guattari's more general appropriation of Friedrich Nietszche's formulation of the Will to Power. In both concepts, a pleasurable force of appropriation of what is outside oneself, incorporating into oneself what is other than oneself, characterizes the essential process of all life. Similarly, a kind of reverse force of "forgetting" in Nietzsche and the body without organs in Deleuze and Guattari disavows the Will to Power and desiring-production, attempting to realize the ideal of an hermetic subject.

Thenceforth, while very interested by Wilhelm Reich's fundamental question why did the masses desire fascism? they criticized his dualist theory leading to a rational social reality on one side, and an irrational desire reality on the other side. Anti-Œdipus was thus an attempt to think beyond Freudo-Marxism; and Deleuze and Guattari tried to do for Freud what Marx had done for Adam Smith.

Published in the same year as Anti-Œdipus, Guy Hocquenghem's Homosexual Desire re-articulated desiring-production within the emergent field of queer theory.

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