Expo 2015

"Milan Expo" redirects here. For the 1906 Expo, see Milan International (1906).
EXPO Milan 2015

official logo
Overview
BIE-class Universal exposition
Category International Registered Exhibition
Name Expo Milano 2015
Motto Feeding the Planet, Energy for Life
Area 200 hectares (490 acres)
Visitors 22.200.000
Participant(s)
Countries 145
Organizations 17
Business 21
Location
Country Italy
City Milan
Venue Milan-Rho
Coordinates 45°31′7″N 9°6′24″E / 45.51861°N 9.10667°E / 45.51861; 9.10667Coordinates: 45°31′7″N 9°6′24″E / 45.51861°N 9.10667°E / 45.51861; 9.10667
Timeline
Awarded March 31, 2008 (2008-03-31)
Opening May 1, 2015 (2015-05-01)
Closure October 31, 2015 (2015-10-31)
Universal expositions
Previous Expo 2010 in Shanghai
Next Expo 2020 in Dubai
Specialized expositions
Previous Expo 2012 in Yeosu
Next Expo 2017 in Astana
Horticultural expositions
Previous Floriade 2012 in Venlo
Next Expo 2016 in Antalya
Internet
Website expo2015.org

Expo 2015 was a Universal Exposition hosted by Milan, Italy. The opening took place on May 1, 2015 at 10:00 CEST,and the Expo closed on October 31, 2015.[1][2] It was the second time Milan hosted the exposition. The first was the Milan International of 1906. On November 23, 2010, the event was officially announced by the International Exhibitions Bureau (BIE).[3] The BIE General Assembly in Paris decided in favour of the Milanese candidature on March 31, 2008.[4] Expo 2015 was held under the theme Feeding the Planet, Energy for Life.[5][6][7][8]

Theme

The theme chosen for the 2015 Milan Universal Exposition was Feeding the Planet, Energy for Life. It embraced technology, innovation, culture, traditions and creativity and how they relate to food and diet. Expo 2015 further developed themes introduced in earlier Expos (e.g., water at Expo 2008 in Zaragoza) in the light of new global scenarios and emerging issues, with a principal focus on the right to healthy, secure and sufficient food for all the world’s inhabitants.

The concerns of many futurologists about the quality of food in the years to come are compounded by forecasts of increasing uncertainties regarding the quantities of food that will be available globally. These concerns, expressed early on in studies by MIT for the Club of Rome, were largely ignored at a time when it appeared that increases in resource availability would outstrip increases in consumption; however, the rapid depletion of agricultural surpluses has clearly manifested the urgency of the problem of how to Feed the Planet and prevent hunger.

Seven sub-themes

The exhibition included seven sub-themes:[9]

  • Science for Food Safety, Security and Quality
  • Innovation in the Agro Food Supply Chain
  • Technology for Agriculture and Biodiversity
  • Dietary Education
  • Solidarity and Cooperation on Food
  • Food for Better Lifestyles
  • Food in the World’s Cultures and Ethnic Groups

Bid history

On 30 October 2006, during the session of the General Assembly of member countries of the BIE, held at their headquarters in Paris, Kazakhstan announced its intention to participate in the bidding process to host the World Exhibition at Milan in 2015. The winning candidate was selected by the BIE on 31 March 2008 in Paris.

Candidate cities

The following cities bid to host Expo 2015:

City Country Theme Votes
Milan Italy Italy Feeding the Planet, Energy for Life 86
Izmir Turkey Turkey New routes to a better world / Health for all 65

Site

Albero della vita (Tree of Life)
The Expo Gate in Piazza Castello in Milan

The area occupied by the Expo 2015 site is located about 15 kilometres (9.3 mi) northwest of Milan in the municipalities of Rho and Pero, and covers an area of 1.1 km2 (0.42 sq mi). It is adjacent to the new Fiera Milano fairgrounds, designed by Massimiliano Fuksas, whose project may be considered the cornerstone of the urban redevelopment of the entire area. The zone had long been an industrial area before being converted to logistical and municipal services and agriculture. The fairgrounds and the Expo site were connected by a pedestrian bridge adjacent to the Rho-Pero high-speed rail station. Originally planned cycle paths were never initiated, and it was impossible to arrive by bicycle. Several motorways were built or expanded to allow access to the site.

The chosen area is oblong in shape with an overall length of nearly 3 km (1.9 mi), immediately suggesting the idea of a main axis conceived as a boulevard along which the pavilions would be located. The design of pools and waterways in and around the Expo area has been an element of primary importance in the three phases.

The genesis of the Expo plan was a complex process which may be divided into three different phases: Initial plan, Concept plan and Master plan.

Initial plan

Expo 2015 bid logo

The initial plan was characterized by the following principal elements:

A services area was planned near the main Expo site covering some 100 hectares (250 acres) and outfitted with hotels, parking facilities, stores, a convention centre, green areas and a business centre available for use by Expo participants, as well as a 12 ha (30-acre) Expo village to house staff, volunteers, security personnel and administrative personnel.

Plans also called for the following thematic pavilions:

Concept plan

The EXPO 2015 logo in Corso Vittorio Emanuele II in Milan

The concept plan for the Expo 2015 site was presented on September 8, 2009. It was designed by a committee of four architects: Stefano Boeri, Richard Burdett, Mark Rylander and Jacques Herzog.

The main idea was to trace out within the area two distinct lines of demarcation, two avenues, a main avenue and a secondary avenue representing the ancient Roman layout comprising a cardo and a decumanus. The initial idea of a “classical” site composed of avenues and pavilions was replaced by the idea of a “light” Expo composed of exhibition areas arranged transversally with respect to the main boulevard. The exhibition areas are completely identical for each country and recreate the typical “food cycle” of each nation, from production to consumption. The centre of the avenue is occupied by a table in front of the country pavilions and extending for the entire length of the site. Here visitors would be able to sample the foods produced in the pavilion of each country. The entire area would be covered by large tent-like structures to convey the idea of a global marketplace.

A second idea was to build large bioclimatic greenhouses on the site to reproduce the earth’s principal environment types or biomes. These would function both as thematic pavilions and for the cultivation and production of basic foodstuffs used in the individual country pavilions. Each country would also be able to have a dedicated greenhouse within its specific exhibition area.

In this second version of the Expo site, water remained an important element but was shifted toward the exterior, no longer arranged in canals flowing through the pavilions, but as a large navigable canal surrounding the Expo site. A large lake was also included in the design.

Additional characteristic elements included:

Master plan

The final master plan for the Expo site was delivered to the BIE during the registration ceremony of Expo Milan 2015 in Paris on April 30, 2010.

The final plan that was submitted to the BIE for approval was coordinated by Stefano Boeri. Currently available information suggests that the plan does not contradict the main ideas of the concept plan while adapting to the more classic exhibition standards of events of this type:

Participants

Participants to the Expo include 145 countries, three international organizations, several civil society organizations, several corporations and non-governmental organizations (NGOs).[10] The participants are hosted inside individual or grouped pavilions.

Country participation

Passport of Expo 2015 Milan

Each of the 145 participating countries is hosted in a self-built pavilion and is represented on the official Expo website.[11] Some countries, such as Belarus,[12] Belgium,[13] or Germany,[14] have created additional external websites. As part of the reciprocity protocol with Expo 2010 of Shanghai, on December 8, 2008, China was the first country to formalize its participation in Expo Milan 2015. The first country out of the reciprocity protocol to confirm its participation was Switzerland on February 3, 2011.[15] As with other years, during this Expo visitors could purchase a passport onto which passport stamps could be placed.

The list of the participating countries is given below:[16]

International organizations

Civil society organizations

[98]

Companies

The following corporations have pavilions at the Expo:

Collaboration agreements

An Etihad Airbus A330 aircraft, A6-EYH, painted in the Expo 2015 and Alitalia livery.

In preparation for the upcoming event, the City of Milan has signed numerous collaboration agreements with other cities in Italy and Europe in order to coordinate initiatives united by the common denominator of Expo 2015. These agreements focus principally on tourism, culture and infrastructure.

Agreements have also been signed with various countries around the world for the development of specific projects associated with food and education.

Partners

Official global partners

Official partners

Premium partners

Other partners

Media partners

Controversy

A protest in Milan during the first day of the exhibition

The opening of the Expo on 1 May 2015 was met with protest from anti-austerity activists, black bloc, and anarchists, who caused criminal damage, resulting in the police using tear gas.[121]

As Vatican City invested €3 million to obtain its own pavilion at the event before his appointment to the papacy, Francis said that, although it is a good thing that the Church is involved in causes that battle hunger and promote cleaner energy, he stated that too much money was wasted on the Expo itself by Vatican City.[122]

Food

Several unusual or unique food choices were offered during the exposition, some of them normally not permitted in Italy. At the pavilion of Zimbabwe, visitors were welcome to try burgers made from the meat of crocodile, zebra and Python, respectively named: "crocoburger", "zebraburger" and "savanaburger" by their creator Georges El Badaoui, Consul for the African country. The Pavilion of Zimbabwe remained among the most innovative and extravagant in terms of food proposals.[123][124][125] At the Japanese pavilion, assuming a derogation of the European regulations, and in very exceptional case only for the period of Expo 2015, it was possible to taste the sashimi of pufferfish (fugu).[126] Inside the Future Food District were packs of canned insects, very common in Southeast Asia, but prohibited within the territory of the European Union.

Sport

During the event the "World Cup Expo" a football tournament of mixed teams composed of workers from individual pavilions or clusters was held.[127]

Pavilions

See also

References

  1. ↑ "Expo 2015, Bie approva ufficialmente la registrazione di Milano". Reuters. November 23, 2010.
  2. ↑ "Expo Milano 2015. E' ufficiale". Comune di Milano. 23 November 2010.
  3. ↑ "Brazil". bie-paris.org.
  4. ↑ "Bureau of International Exhibitions (BIE) @ JDP Econ". jdpecon.com.
  5. ↑ "Microsoft PowerPoint - MINA-Expo2015Milan-feeding the planet-energy for life.ppt" (PDF). Retrieved 2013-09-24.
  6. ↑ "Milan World Expo 2015: Feeding the Planet, energy for Life". Design Revolution.
  7. ↑ Archived April 25, 2012, at the Wayback Machine.
  8. ↑ "Feeding the Planet. Energy for Life — Expo 2015" (in Italian). Expo2015.assolombarda.it. Retrieved 2013-09-24.
  9. ↑ "Feeding the Planet, Energy for Life". Retrieved June 7, 2015.
  10. ↑ "Expo2015 Participants".
  11. ↑ "Expo2015 Countries".
  12. ↑ "Pavilion Belarus Expo 2015".
  13. ↑ "Beligian Pavilion Milano 2015".
  14. ↑ "Fields of ideas, German pavilion at the expo Milano 2015".
  15. ↑ Switzerland’s participation at Expo Milano 2015 symbolised with an apple tree, Swiss Government, February 3, 2011
  16. 1 2 3 4 5 6 7 8 9 10 11 12 13 "Discover all Participant Countries". Retrieved 8 May 2015.
  17. 1 2 3 4 5 6 7 Expo 2015 S.p.A. "Expo Milano 2015 - Feeding the Planet, Energy for Life". EXPO.
  18. ↑ "I Paesi partecipanti ad EXPO 2015: ALBANIA" (in Italian).
  19. 1 2 3 4 5 6 7 "Raggiunto l'obiettivo di 50 partecipanti internazionali all'Esposizione Universale del 2015" (in Italian).
  20. ↑ "Con l'adesione dell'Argentina si tocca quota 40" (in Italian).
  21. 1 2 3 4 5 6 7 8 9 "expomilando2015participants.jpg". Retrieved 19 October 2013.
  22. ↑ "Approvata una riduzione da 300 milioni del piano investimenti" (in Italian).
  23. 1 2 3 4 5 6 7 8 "PM: nine countries and five civil society organisations sign contracts of participation | Expo Milano 2015". Retrieved 2014-02-02.
  24. ↑ "Con la Bolivia salgono a 36 i Paesi partecipanti" (in Italian).
  25. ↑ "Governo Italiano - Il Presidente del Consiglio dei Ministri" (in Italian). Governo.it. Retrieved 2013-09-24.
  26. 1 2 "The number of adhesions to Expo Milan 2015 continues to rise. With Guinea-Conakry and Brunei the number of official participants rises to 87". Expo 2015 S.p.A. 11 June 2012. Retrieved 3 October 2012.
  27. 1 2 "Obiettivo raggiunto: 131 adesioni | Expo Milano 2015" (in Italian). Expo2015.org. Retrieved 2013-09-24.
  28. ↑ "Anche la Cambogia aderisce a Expo 2015" (in Italian).
  29. ↑ "Expo 2015: Formigoni a simposio con Ombama, poi incontra Bono" (in Italian).
  30. ↑ "Expo 2015: Aderisce anche il Cile" (in Italian).
  31. ↑ "Anche la Cina partecipera' all'Expo di Milano 2015" (in Italian).
  32. ↑ Expo 2015 S.p.A. "China". EXPO.
  33. ↑ "China, three pavilions for Expo - Expo 2015 News". expo2015news.org.
  34. ↑ Expo 2015 S.p.A. "China Corporate United Pavilion". EXPO.
  35. ↑ Expo 2015 S.p.A. "Vanke". EXPO.
  36. ↑ "I Paesi partecipanti ad EXPO 2015: COLOMBIA" (in Italian).
  37. ↑ "Expo Milano 2015 raggiunge quota 129 con l'adesione dell'Unione delle Comore | Expo Milano 2015" (in Italian). Expo2015.org. Retrieved 2013-09-24.
  38. 1 2 3 4 5 6 7 Expo 2015 S.p.A. "Countries". EXPO.
  39. ↑ "Ucraina e Congo: salgono a 43 le adesioni a Expo 2015" (in Italian).
  40. ↑ Expo 2015 S.p.A. "Djibouti". EXPO.
  41. 1 2 "Expo: arrivano Rep.Dominicana e Moldavia, 60 partecipanti" (in Italian).
  42. ↑ "I Paesi partecipanti ad EXPO 2015: EGITTO" (in Italian).
  43. 1 2 "Expo taglia il traguardo delle 128 adesioni | Expo Milano 2015" (in Italian). Expo2015.org. Retrieved 2013-09-24.
  44. ↑ "Expo 2015: aderiscono Eritrea e Costa Rica" (in Italian).
  45. ↑ "The number of official participants to EXPO Milano 2015 rises to 98". Expo 2015 S.p.A. 2012-09-20. Retrieved 2012-10-03.
  46. ↑ "Expo 2015, aderisce la Francia: si arriva a 67 Paesi" (in Italian).
  47. ↑ "I Paesi partecipanti ad EXPO 2015: GABON" (in Italian).
  48. ↑ "The number of Official Participants to Expo Milano 2015 rises to 96". Expo 2015 S.p.A. 12 September 2012. Retrieved 3 October 2012.
  49. 1 2 "Expo 2015: Germania e Russia aderiscono a Esposizione universale Milano" (in Italian).
  50. ↑ "The number of Official Participants to Expo Milano 2015 rises to 95". Expo 2015 S.p.A. 6 September 2012. Retrieved 3 October 2012.
  51. ↑ "Expo 2015: partnership con Cisco, investirà 40 mln per internet" (in Italian).
  52. ↑ "Expo 2015: si' anche da Haiti, adesioni a quota 76" (in Italian).
  53. ↑ "With Indonesia, achieved the aim of 100 adhesions. The Italian Prime Minister, Mario Monti: "This goal demonstrates the great interest in Expo Milano 2015".". Expo 2015 S.p.A. 28 September 2012. Retrieved 3 October 2012.
  54. ↑ "I Paesi partecipanti ad EXPO 2015: IRAN" (in Italian).
  55. ↑ "With Ireland, Expo Milano 2015 reaches a total of 142 participants | Expo Milano 2015". Retrieved 2014-01-14.
  56. 1 2 "Expo, domani via libera al bilancio e sabato festa per la città" (in Italian).
  57. ↑ "Expo: 78 paesi aderiscono; Monti, bene anche Giappone" (in Italian).
  58. ↑ "Expo 2015: Bracco confermata presidente, entra Dal Verme" (in Italian).
  59. ↑ "Expo 2015: quota 71 adesioni con il Kirghizistan" (in Italian).
  60. 1 2 "Expo 2015: Sì anche da Libano, Slovacchia e Tajikistan. Adesioni a 66." (in Italian).
  61. ↑ "Aderisce la Lituania: Expo 2015 a quota quarantuno" (in Italian).
  62. ↑ "With Malta the number of Official Participants rises to 136 | Expo Milano 2015". Retrieved 2014-02-02.
  63. 1 2 "Expo 2015/ Con Mauritania e Slovenia salgono a 16 le adesioni" (in Italian).
  64. ↑ "La Crónica de Hoy | Confirma México su participación en Expo 2015 de Milán". Cronica.com.mx. 2013-04-12. Retrieved 2013-09-24.
  65. ↑ "Visita ieri e oggi a Milano del segretario generale del Bie Vicente Loscertales" (in Italian).
  66. ↑ "Il Marocco annuncia l'adesione a Expo Milano 2015 | Expo Milano 2015" (in Italian). Expo2015.org. Retrieved March 27, 2014.
  67. 1 2 "Expo:57 adesioni, arrivano anche Emirati Arabi e Mozambico" (in Italian).
  68. ↑ "Siamo a 61 partecipazioni" (in Italian).
  69. ↑ "The Netherlands will participate in Expo Milano 2015".
  70. ↑ "Expo 2015: firmato protocollo per regolarita' e sicurezza nei cantieri" (in Italian).
  71. ↑ "Expo 2015: Letta, soddisfatto per adesione della Polonia". ASCA.it. Retrieved 2013-12-06.
  72. 1 2 "Procede a passo deciso l’avventura di Expo Milano 2015" (in Italian).
  73. ↑ "Romania signs the contract to join Expo Milano 2015 | Expan Milano 2015". Retrieved December 13, 2013.
  74. ↑ "Expo 2015, parteciperà anche la Russia" (in Italian).
  75. ↑ "Expo Milano 2015 a quota 134 adesioni | Expo Milano 2015". Expo2015.org. 2013-09-30. Retrieved 2013-12-06.
  76. ↑ "Bit Milano: San Marino conferma presenza ad Expò" (in Italian).
  77. ↑ "Expo, aderisce anche il Senegal" (in Italian).
  78. ↑ "Anche l'India e la Mongolia parteciperanno a Expo 2015" (in Italian).
  79. ↑ "Expo 2015, aderisce anche la Corea del sud. I paesi partecipanti sono 70" (in Italian).
  80. ↑ "Expo:arriva adesione Spagna, è ventesimo Paese" (in Italian).
  81. ↑ "Spain signs the contract to take part in Expo Milano 2015 | Expo Milano 2015". Retrieved 2014-01-31.
  82. ↑ "Expo 2015: Moratti, arriva dalla Svizzera la prima adesione" (in Italian).
  83. ↑ "Expo 2015: Svizzera primo Paese a confermare presenza." (in Italian).
  84. ↑ "Anche la Turchia aderisce a Expo Milano 2015" (in Italian).
  85. ↑ "Arriva dal Turkmenistan l’adesione numero 137 a Expo Milano 2015 | Expo Milano 2015". Expo2015.org. Retrieved 2013-12-06.
  86. ↑ "Con l’Uganda già 77 Paesi "iscritti" a Expo" (in Italian).
  87. ↑ "Anche il Regno Unito a Expo Milano 2015: raggiunta quota 135 adesioni | Expo Milano 2015". Expo2015.org. Retrieved 2013-12-06.
  88. ↑ ""Grown in Britain, shared globally": UK signs the contract to take part in Expo Milano 2015 &#124 Expo Milano 2015". Retrieved April 9, 2014.
  89. ↑ "United States of America". Retrieved 8 May 2015.
  90. ↑ "Expo: Uruguay 13esimo Paese ad aderire ufficialmente" (in Italian).
  91. ↑ "Terreni Expo,via libera dal BIE. Sala:Ora il contratto per le aree" (in Italian).
  92. ↑ "Countries | Expo Milano 2015". Retrieved March 19, 2014.
  93. ↑ "Participant Countries | Expo Milano 2015". Retrieved May 21, 2014.
  94. ↑ "EXPO 2015: Pisapia, 74 stati esteri hanno già aderito" (in Italian).
  95. ↑ "Cern will participate to Expo Milano 2015. Science and future meet the biggest challenge of 2015 | Expo Milano 2015". Retrieved 2014-01-14.
  96. ↑ "EU signed up for EXPO MILANO 2015 | Expo Milano 2015". Retrieved December 13, 2013.
  97. ↑ "The United Nations participating in Expo 2015 | Expo Milano 2015". Retrieved October 30, 2013.
  98. ↑ "Civil Society Organizations". Retrieved May 8, 2015.
  99. 1 2 3 4 5 "Corporate". Retrieved 4 November 2015.
  100. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 "Partners | Expo Milano 2015". Retrieved April 9, 2015.
  101. ↑ "Finmeccanica to be the technology partner at EXPO 2015 for the Safe City & Main Operation Center platform - DETAIL - Selex ES". Archived from the original on July 7, 2014. Retrieved December 9, 2014.
  102. ↑ "Expo: Alitalia ed Etihad compagnie aeree ufficiali".
  103. ↑ "BolognaFiere sarà official partner di Expo 2015".
  104. ↑ "Expo, Coca-Cola partner ufficiale soft drink" (in Italian).
  105. 1 2 "OVS ed Excelsior Milano official retailer di Expo Milano 2015" (in Italian).
  106. ↑ "Franciacorta partner ufficiale di Expo Milano".
  107. ↑ http://www.expo2015.org/en/partners-beijing-huiyuan---food---beverage-fruits--legumes-and-spices-clusters-official-partner-
  108. ↑ Expo 2015 S.p.A. "Fruits and Legumes - Expo Milano 2015". EXPO.
  109. ↑ "Mc Donald's sponsor ufficiale Expo" (in Italian).
  110. ↑ "MSC Crociere è Official Cruise Carrier di Expo Milano 2015" (in Italian).
  111. ↑ "Trenitalia/Official Global Rail Carrier" (in Italian).
  112. ↑ "Expo 2015: l'ice cream partner è Unilever (Algida)." (in Italian).
  113. ↑ "Milano, la Poretti birra ufficiale di Expo." (in Italian).
  114. 1 2 "Expo 2015: presenti Illy, Lavazza, San Pellegrino, Coop e Eataly." (in Italian).
  115. ↑ "Gewiss partnering with Expo".
  116. ↑ "Granarolo partner of Palazzo Italia".
  117. ↑ "Expo 2015, una Terrazza Martini sul Padiglione Italia." (in Italian).
  118. ↑ "San Pellegrino sarà l'acqua "ufficiale" di Expo 2015 e del Padiglione Italia" (in Italian).
  119. ↑ "Canon sponsor di Expo 2015" (in Italian).
  120. ↑ "Nasce Rai Expo: 5 milioni di euro alla tv di Stato che mette la sede a Roma" (in Italian).
  121. ↑ Day, Michael (1 May 2015). "Milan Expo 2015: Rioting and tear gas mar the start of a 'brighter tomorrow' for Italy". The Independent. Retrieved 1 May 2015.
  122. ↑ "Papa Francesco si arrabbia per i soldi spesi dal Vaticano per l’Expo" [Pope Francis angered by the money spent by the Vatican on the Expo]. Diretta News (in Italian). 27 April 2015. Retrieved 2 May 2015.
  123. ↑ After the Crocoburger, at Expo arrived the Zebraburger
  124. ↑ Expo, After the Crocoburger, the Zebraburger, at the Zimbabwe Pavilion
  125. ↑ Zimbabwe, dopo lo zebraburger ecco il panino imbottito al pitone
  126. ↑ Il sashimi di pesce palla al padiglione giapponese
  127. ↑ Pagina facebook dei mondiali di Expo

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