GrocerKey
GrocerKey is a Madison, Wisconsin company, founded in 2015, that creates e-commerce software for grocery stores to sell products online at their in-store prices. Customers can choose to pick up their groceries in the store or have them delivered that day, as long as they order before a certain time. The company does not charge fees up front to build the e-commerce platform; instead, the company generates revenue by charging grocers a fee (usually between 2.5 and 5 percent—on each transaction conducted through the online store.)
Woodman's Markets a Wisconsin-based grocery chain signed up to be a GrocerKey customer, and is also its lead investor.
GrocerKey received $690,000 seed round of equity and convertible debt funding, of which $500,000 was from Woodman’s, $50,000 was from SymphonyAlpha Ventures, and $140,000 from Gener8tor, Angels on the Water, and the BrightStar Wisconsin Foundation.
See also
References
- http://www.jsonline.com/business/grocerkey26-b99526761z1-309837421.html
- http://www.xconomy.com/wisconsin/2015/05/27/grocerkey-backed-by-woodmans-aims-to-help-grocers-bag-online-sales/
- http://host.madison.com/business/madison-start-up-grocerkey-wants-to-put-grocery-buying-at/article_13b5014c-b5db-5d8c-9d90-6651f28070da.html
- http://host.madison.com/news/local/writers/mike_ivey/madison-startup-grocerkey-bringing-online-shopping-to-woodman-s/article_3f397e42-0a21-11e5-a6c0-ff1617e66315.html
- https://badgerherald.com/news/2015/03/09/grocerkey-app-makes-madison-groceries-as-simple-as-a-click-of-a-button/
- http://www.nbc15.com/home/headlines/On-Demand-Grocery-Delievery-Service-Launched-in-Madison-295419721.html
- https://badgerherald.com/news/2015/03/06/founder-of-munchie-delivery-looks-to-bring-groceries-straight-to-the-door/
- http://www.xconomy.com/wisconsin/2015/02/06/gener8tors-winter-program-draws-startups-from-miami-boston-detroit/