Holler (EP)

Holler
EP by Girls' Generation-TTS
Released September 16, 2014
(see release history)
Recorded 2014; S.M. Studios, (Seoul, South Korea)
Genre K-pop
Language Korean
Label S.M. Entertainment
Producer Lee Soo Man (Executive)
Girls' Generation-TTS chronology
Twinkle
(2012)		 Holler
(2014)		 Dear Santa
(2015)
Singles from Holler
  1. "Whisper"
    Released: September 13, 2014
  2. "Holler"
    Released: September 16, 2014

Holler is the second EP by the South Korean girl group, Girls' Generation-TTS. It was released digitally on September 16, 2014, and physically on September 18, 2014, by S. M. Entertainment.[1][2]

Background and release

Holler debuted at number 1 on both Gaon's weekly chart[3] and Billboard World Albums chart. As a result of this, TTS became the third Korean artist, and the first female one, to have at least two albums at number 1 on the latter chart. The group previously achieved the number 1 spot, two years back, with their debut release, Twinkle.[4] They made their first comeback performance in a showcase at the Olympic Park’s Woori Financial Art Hall in Seoul, performing various songs including tracks from their previous album.[5][6][7]

During an interview with Billboard, the three singers expressed, "This album was really personal for us and it was fun...to put out a much more raw side of our music...the music we put together has so much more layers, so much more depth to it in terms of sound, choruses or harmonizing together....Our main goal was to not be visually entertaining, but be vocally entertaining."[8] They further described the album as an edgier, more mature version of its predecessor, Twinkle, and stated, "We want to make feel good songs that are relatable, we want to make albums that are more natural...and speak from the bottom of our hearts."[9] The trio revealed that Taeyeon took the responsibility for the song selection,[10] Seohyun penned the lyrics to the song, "Only U",[8] while Tiffany served as the visual director to the overall album image and the concept of "Holler" music video.[11][12] The release of the album coincided with the broadcast of TTS's own reality television show, The TaeTiSeo; thus, some footage of the album preparation was shown.[13]

The group performed various songs for their promotional activities including "Holler", "Whisper", "Only U", and "Adrenaline".[14][15][16][17][18][19][20] They achieved two "Number 1" wins on Mnet's M Countdown,[21][22][23][24] one win on MBC's Music Core,[25] one win on SBS's Inkigayo, and one win on KBS's Music Bank.[26][27] The group made some radio and television appearances such as on MBC's "Sunny's FM Date",[28][29] or KBS2's You Hee-yeol's Sketchbook, where they sang a rendition of Destiny's Child's "Cater 2 U".[30]

Singles

The single track "Whisper" was released on September 13,[31] peaking at number 4 on Gaon's weekly chart.[32]

The title track, "Holler" peaked at number 3 on Gaon's weekly chart[32] and number 6 on Billboard's World digital song chart.[4] It was described by Tiffany as "a rhythmical song that has a big brass sound that stands out with a funky groove, soul, and is overflowing with energy".[33][34] Its music video became number 1 on YouTube’s weekly "Top 20 K-Pop Music Video Chart",[35][36] and later the most viewed K-Pop video in America & around the world for the month of September.[37] The song was initially given to Japanese singer Mizuki Watanabe under the title "Hello Me!", which was a B-side of her 2007 single, "Best Friend".[38]

Music videos

Holler

The video begins with individual shots of Taeyeon, Tiffany and Seohyun appearing in a bright and colorful grand ballroom set to the instrumental of "Adrenaline", another song from the EP. The three are then seen walking together before the camera is knocked dizzy, exclaiming "This is Crazy!" in speech bubbles. The girls are next seen on together posing on a staircase, with Seohyun twirling a set of keys in her hands. She teases an unseen man with the keys before handing it to him. The song begins with the unseen man holding keys in his hands as he arrives at an elevator. The girls are seen in the elevator waving to the man. He looks around him but when he focuses his attention back to the girls, they have already disappeared. They appear again suddenly but Tiffany is not seen. Taeyeon and Seohyun raise their hands, indicating that they also have no idea where Tiffany has disappeared to.

The first verse of the song is set in the grand ballroom with all three girls dancing with male dancers as Taeyeon sings her verse. Following her part, Tiffany continues the song and is seen in the elevator before exiting it and dancing in the ballroom as well. The girls are then seen dancing on a long, white dining table wearing all white outfits, with an audience of men in suits sitting at the table as they sing the first chorus.

The second verse sees the elevator going up and Seohyun is singing her verse in a golden, harem-like setting. Taeyeon's part also takes place partially in the harem-like setting, where at one point all three girls are seen sitting together in a large sofa. The second chorus takes place in a light blue room filled with water as well as a jungle-like garden.

When Tiffany sings the bridge, she is seen sitting on a sofa shaped like a hand, complete with Egyptian hieroglyphs. Tiffany is next seen in a red sports car while Taeyeon continues the song in the grand ballroom seen previously. The three girls are then shown in a dance party wearing headphones and DJs spinning records. The crowd at the party soon join them in their dance.

The video ends with the elevator going all the way down. The unseen man hands the keys back to them, which Taeyeon promptly takes. The three of them smile at him and each other before waving goodbye to him.

Track listing

No. TitleLyricsMusicArrangement Length
1. "Holler"  Mafly / Fredrik Bostrom, Anna EnghFigge Boström, Anna Engh fd NordellFigge Boström, Maria Marcus 03:03
2. "Adrenaline" (아드레날린; Adeurenallin)Kim Min-jung, MaflyIna Wroldsen, Lucas Secon, Mich Hansen, Jonas Jeberg, Yoo Han-JinIna Wroldsen, Lucas Secon, Mich Hansen, Jonas Jeberg, Yoo Han-Jin 03:29
3. "Whisper" (내가 네게; Naega Nege)Mafly, James Im, Joel HongAndrew Jackson, Im Gwang Uk, Martin Hoberg Hedegaard,Im Gwang Uk, Im Chaese-op 03:38
4. "Stay"  Brian KimCaesar & Loui, Olof Lindskog, Hayley AitkenCaesar & Loui, Olof Lindskog, Hayley Aitken 03:31
5. "Only U"  SeohyunLauren Dyson, Sebastian Thott, Erik LidbomSebastian Thott 03:37
6. "Eyes"  MaflyAlbi Albertsson, Mara KimMUSSASHI 02:39
Total length:
 19:57

Charts

Album charts

Region Chart Peak
position
South Korea Gaon Weekly Albums Chart[3] 1
Gaon Monthly Albums Chart[39] 2
Gaon Yearly Albums Chart[40] 22
Japan Oricon Weekly Albums Chart[41] 23
Taiwan G-Music Albums Chart[42] 1
U.S Billboard World Albums[43] 1
Billboard Heatseekers Albums[44] 11

Sales and certifications

Chart Amount
Gaon physical sales[45][46] 86,339+

Release history

Country Date Distributing label Format
South Korea
September 16, 2014
SM Entertainment, KT Music
Digital download
September 18, 2014
CD
Hong Kong
September 18, 2014
SM Entertainment, Universal Music
Worldwide
September 16, 2014
Digital Download

References

  1. ↑ TTS releases new album on September 16th- Taeyeon's teaser images are revealed (in Korean) Osen.mt.co.kr (September 11, 2014). Retrieved on September 11, 2014.
  2. ↑ TaeTiSeo to drop EP ‘Holler’ next week The Korea Herald (September 11, 2014). Retrieved on September 14, 2014.
  3. 1 2 South Korea's Gaon chart's weekly album sales (September 14-20, 2014) (in Korean) Originally from Gaonchart.co.kr (2014). Archived on September 27, 2014. Retrieved on September 27, 2014.
  4. 1 2 Girls' Generation-TTS Earns 2nd Consecutive No. 1 on World Albums Chart Billboard (September 26, 2014). Retrieved on September 26, 2014.
  5. ↑ Taetiseo to ‘Holler’ Back on September 16 with New Mini Album Mwave.interest.me (September 11, 2014). Retrieved on September 11, 2014.
  6. ↑ A different, stronger Girls' Generation-TTS (in Korean) Newsen.com (September 16, 2014). Retrieved on September 21, 2014.
  7. ↑ Girls' Generation-TTS "Adrenaline" at the showcase SM's YouTube channel (September 27, 2014). Retrieved on September 27, 2014
  8. 1 2 Girls' Generation-TTS on Why New 'Holler' EP Represents Their 'Mind, Body and Soul' Billboard (September 16, 2014). Retrieved on September 17, 2014.
  9. ↑ Pops in Seoul-Girls′ Generation-TTS (Holler) Interview Arirang Kpop's official YouTube channel (October 5, 2014). Retrieved on October 5, 2014.
  10. ↑ "You Hee-yeol's Sketchbook Episode 244". You Hee-yeol's Sketchbook (in Korean). October 3, 2014. KBS2.
  11. ↑ Pops in Seoul-Girls′ Generation-TTS (Holler) 태티서 (Holler) Arirang Kpop's Official Youtube Channel (September 22, 2014). Retrieved on September 22, 2014.
  12. ↑ "Sunny's "FM Date" with Girls' Generation-TTS". MBC's FM4U's "FM Date" radio show (in Korean). September 19, 2014. approx. 80 minutes in. MBC.
  13. ↑ "The TaeTiSeo Episode 3 & 4". The TaeTiSeo (in Korean). September 16 & 23, 2014. OnStyle (온스타일). Check date values in: |date= (help)
  14. ↑ Girls' Generation-TTS's comeback, "Holler" first performance "Funky & sexy" (in Korean) Osen.mt.co.kr (September 18, 2014). Retrieved on September 18, 2014.
  15. ↑ Winner Wins “M!Countdown,” TaeTiSeo Makes Comeback with “Adrenaline” and “Holler” Soompi (September 18, 2014). Retrieved on September 18, 2014.
  16. ↑ A bolder Girls' Generation-TTS (in Korean) Newsen.com (September 23, 2014). Retrieved on September 23, 2014.
  17. ↑ Girls' Generation-TTS's comeback, splendid vocal performance (in Korean) Osen.mt.co.kr (September 20, 2014). Retrieved on September 20, 2014.
  18. ↑ Super Junior win #1 + Performances from September 20th 'Show! Music Core'! Allkpop (September 20, 2014). Retrieved on September 20, 2014.
  19. ↑ Girls' Generation-TTS's charming "Holler" performance on "Inkigayo" (in Korean) Osen.mt.co.kr (September 21, 2014). Retrieved on September 21, 2014.
  20. ↑ Super Junior Wins on Inkigayo, Performances from TaeTiSeo, 2PM, F.CUZ, and More! Soompi (September 20, 2014). Retrieved on September 20.2014.
  21. ↑ Girls' Generation-TTS's 1st number 1 win on M! Countdown (in Korean) Osen.mt.co.kr (September 25, 2014). Retrieved on September 25, 2014.
  22. ↑ TaeTiSeo Wins #1 on M!Countdown with “Holler” Soompi (September 25, 2014). Retrieved on September 25, 2014.
  23. ↑ Girls' Generation-TTS's M Countdown second consecutive No. 1, "Thank you always" (in Korean) Osen.mt.co.kr (October 2, 2014). Retrieved on October 3, 2014.
  24. ↑ TaeTiSeo thanks fans for helping them win 2 consecutive weeks on 'M! Countdown' with 'Holler'! Allkpop (October 2, 2014). Retrieved on October 2, 2014.
  25. ↑ Girls' Generation-TTS wins No.1 on Music Core, "Thank you the fans who stayed with us until the end" (in Korean) Newsen.com (October 11, 2014). Retrieved on October 11, 2014.
  26. ↑ Girls' Generation-TTS is No.1 on Music Bank "Thank you to our members" (in Korean) Osen.mt.co.kr (October 3, 2014). Retrieved on October 3, 2014.
  27. ↑ TaeTiSeo Wins No.1 on “Music Bank” with “Holler,” Comeback Stages by BTOB and Juniel Soompi (October 3, 2014). Retrieved on October 3, 2014.
  28. ↑ Girls’ Generation Sunny Expresses Her Worry for TaeTiSeo Soompi (September 22, 2014). Retrieved on September 22, 2014.
  29. ↑ Girls’ Generation Sunny Expresses Her Worry for TaeTiSeo (in Korean) Newsen.com (September 22, 2014). Retrieved on September 22, 2014.
  30. ↑ Yoo Hee Yeol's Sketchbook - TTS reveals JYP, Yoon Jung Shin and Teddy as the producers they want to work with outside of SM (in Korean) TVreport.co.kr (October 3, 2014). Retrieved on October 3, 2014.
  31. ↑ Girls' Generation-TTS's comeback on September 18th - Tiffany's teaser images released (in Korean) Osen.mt.co.kr (September 12, 2014). Retrieved on September 12, 2014.
  32. 1 2 South Korea's Gaon chart's weekly singles sales from September 14-20, 2014 (in Korean) Originally from Gaon Music Chart (September 2014). Archived on September 26, 2014. Retrieved on September 26, 2014.
  33. ↑ "The Celebrity" Magazine Features Taeyeon, Tiffany, and Seohyun (English translation) Soshified.com (September 26, 2014). Retrieved on September 26, 2014.
  34. ↑ "더 셀러브리티 태티서 The celebrity TaeTiSeo + 인터뷰" [Girls' Genration-TTS's Interview on The Celebrity]. The Celebrity (in Korean) (South Korea). October 2014 Issue. Check date values in: |date= (help);
  35. ↑ Taetiseo’s ‘Holler’ MV Ranks No. 1 on YouTube and Other MV Charts Mwave.interest.me (eNewsWorld) (September 23, 2014). Retrieved on September 23, 2014.
  36. ↑ Taetiseo’s ‘Holler’ MV Ranks No. 1 on YouTube and Other MV Charts (in Korean) Newsen.com (September 23, 2014). Retrieved on September 23, 2014.
  37. ↑ Most Viewed K-Pop Videos in America & Around the World: September 2014 Billboard (October 8, 2014). Retrieved on October 8, 2014.
  38. ↑ http://www.universal-music.co.jp/mizrock/products/upch-80043/
  39. ↑ South Korea's Gaon chart's monthly album sales (September 2014) (in Korean) Originally from Gaonchart.co.kr (2014). Archived on October 8, 2014. Retrieved on October 8, 2014.
  40. ↑ South Korea's Gaon chart's album sales of 2014 (in Korean) Originally from Gaonchart.co.kr (2015). Archived on January 14, 2015. Retrieved on January 15, 2015.
  41. ↑ Oricon Chart's Weekly Album Ranking (September 22-28, 2014) Originally from Oricon.co.jp (October 2014). Archived on October 1, 2014. Retrieved on October 1, 2014.
  42. ↑ G-Music Album Chart (Week 42 of 2014) (in Chinese) G-music.com.tw (2014). Retrieved on January 9, 2015.
  43. ↑ Billboard's World Albums Chart (October 4, 2014) Billboard (September 2014). Retrieved on September 25, 2014.
  44. ↑ Billboard's Heatseekers Albums Chart (October 4, 2014) Originally from Billboard (September 2014). Archived on September 26, 2014. Retrieved on September 26, 2014.
  45. ↑ "South Korea's Gaon's 2014 Yearly chart". Gaon Music Chart (in Korean). Korea Music Content Industry Association. 2014. Archived from the original on June 5, 2015.
  46. ↑ "South Korea's Gaon's monthly album chart - May 2015". Gaon Music Chart (in Korean). Korea Music Content Industry Association. June 2015. Archived from the original on June 11, 2015.

External links

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