KVRV
City of license | Monte Rio, California |
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Broadcast area | Santa Rosa, California |
Branding | 97.7 The River |
Slogan | Classic Rock for the North Bay |
Frequency | 97.7 MHz |
First air date | November 20, 1977 (as KRJB) |
Format | Classic rock |
ERP | 2,050 watts |
HAAT | 342 meters |
Class | B1 |
Facility ID | 51218 |
Callsign meaning | K V RiVer |
Former callsigns |
KRJB (1977-1986) KKBR (1/7/1986-1/16/1986) KMGG (1986-2003) |
Owner |
Lawrence Amaturo (Amaturo Sonoma Media Group, LLC) |
Webcast | Listen Live |
Website | 977theriver.com |
KVRV (97.7 FM, "The River") is a commercial radio station licensed to Monte Rio, California, broadcasting to the Santa Rosa, California area.
KVRV airs a classic rock music format branded as "The River" (a local reference to the Russian River). Their studios are in Santa Rosa, CA.
External links
- KVRV official website
- Query the FCC's FM station database for KVRV
- Radio-Locator information on KVRV
- Query Nielsen Audio's FM station database for KVRV
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Coordinates: 38°32′24″N 122°57′43″W / 38.540°N 122.962°W
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