Magnolia Inc.
Subsidiary | |
Predecessor | San Miguel Corporation - Magnolia Division |
Founded | 1981 (as Philippine Dairy Products Corporation) |
Headquarters | San Miguel Properties Centre, St. Francis Street, Mandaluyong, Philippines |
Area served | Philippines |
Key people |
Ramon S. Ang (Chairman) Francisco S. Alejo III (President) |
Products | Butter, margarine, processed cheese, all-purpose cream, ice cream, frozen desserts, UHT milk |
Owner | San Miguel Pure Foods Company Inc. |
Parent | San Miguel Corporation |
Subsidiaries |
Sugarland Corporation Golden Food and Dairy Creamery Corporation |
Slogan |
Celebrate goodness everyday (since 2015) |
Website | www.magnolia.com.ph |
Magnolia Inc. is one of the largest dairy companies in the Philippines. It is a subsidiary of San Miguel Pure Foods Company Inc. The company comprises over 90% of the non-refrigerated margarine market and over 80% of refrigerated margarine market in the Philippines.
History
Magnolia Inc. was established in 1981 under the name Philippine Dairy Products Corporation (PDPC), a joint-venture between San Miguel Corporation (SMC) and New Zealand Dairy Board (NZDB). The company was a business unit of SMC's Magnolia Division and engaged in the manufacture of butter, margarine and processed cheese. Its production facility was originally located in the Magnolia Dairy Products plant in Aurora Boulevard, Quezon City.
In 1994, PDPC acquired the margarine brands, Star and Dari Creme, from Procter & Gamble Philippines Inc. In 2000, the company transferred its production from the Aurora Boulevard facility to a new facility in General Trias, Cavite.
In July 2002, SMC gained full ownership of the company after NZDB divested its stake.[1] With this, the company name was changed to Magnolia, Inc. and became a subsidiary of San Miguel Pure Foods Company, Inc., the new corporate parent for the entire food portfolio of SMC.
Magnolia Inc. has since diversified from the manufacture of butter, margarine and processed cheese, to include jelly snacks, cooking oil, salad aids and the revived Magnolia ice cream and milk products.
Brands
- Baker's Best
- Buttercup
- Dari Creme
- Delicious
- Jellyace
- Magnolia
Products
Butter:
Refrigerated Margarine:
Non-refrigerated Margarine:
Cheese:
Cream:
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Ice Cream:
Frozen Novelties:
Milk:
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Salad Aid:
Cooking Oil:
Foodservice:
Jelly Snacks:
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Plants
References
External links
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