Monstercat
| Monstercat | |
|---|---|
|
Monstercat's official logo with a black background, commonly used on their social mediums. | |
| Founded | July 1, 2011 |
| Founder | |
| Genre | EDM |
| Country of origin |
 Canada |
| Location | Vancouver, British Columbia |
| Official website |
Monstercat |
Monstercat (formerly known as Monstercat Media) is a Canadian-based independent electronic dance music record label located in Vancouver, British Columbia.[1] The label was founded in July 2011 by Mike Darlington CEO,[2][3] and Ari Paunonen, COO.[1]
Monstercat signs artists for releases only, rather than longterm exclusivity deals, which lets its artists retain copyright control of their song and the ability to release tracks on other record labels.[4] The label follows a cycle, releasing a track every Monday, Wednesday and Friday, in addition to an hour-long podcast every Tuesday. Approximately every 30 track releases, a new album is released, containing 30 tracks and two continuous mixes of the album.
History
In July 2011, Mike Darlington (CEO), Ari Paunonen (COO) created Monstercat as a YouTube channel.[1] Monstercat served as a medium for their friends to share and promote their music.[1][2][5] The two created compilation albums to provide artists with a method of releasing their music and to lessen the competitiveness between them.[1][6] The first song on the label was "Dubstep Killed Rock 'n' Roll" by Ephixa, one of the founders. Monstercat's first album, Launch Week, featured seven artists: Feint, Halo Nova (now Varien), Stephen Walking, Ephixa, Neilio, Arion, and Going Quantum. Recent albums now feature upwards of 30 artists with an even larger variety of genres.[6]
Krewella Signs
In December 2011, Monstercat signed Krewella,[1][2][5] an American electronic dance music group from Chicago, Illinois. "Killin' It" was Krewella's first original song released by a label.[2][7] Monstercat promoted Krewella with social media campaigns and partnered with EDM YouTube promotional channels for a larger platform.[1] Their second song on Monstercat was a collaboration with Pegboard Nerds titled 'This Is Not The End'. The track was released during September 2013 but was only sold on Krewella's forthcoming album 'Get Wet' through Columbia Records.
Onwards
- In June 2014, Monstercat reached one million record sales[4] in the United States.
- In July 2014, Monstercat announced its first official tour; "The Uncaged Tour", featuring Pegboard Nerds, Stephen Walking and Varien. The tour's locations were chosen by fan voting. 22,000 fan votes resulted in over 20 dates being booked for the tour.[8]
- In September 2014, Monstercat celebrated its 3-year anniversary with a mix containing 78 of the top tracks from Monstercat's history. It was mixed by Didrick.[9]
- In December 2014, Monstercat launched their 24-hour digital radio station, hosted and streamable on Twitch.tv.[10]
- As of April 2016, Monstercat is now the 8th most subscribed YouTube channel in Canada, sporting 4.48 million subscribers and 1.04 billion channel views.[11]
Artists
Current Roster[12]
- 7 Minutes Dead
- Aero Chord
- Astronaut
- Au5
- Braken
- Bustre
- Case & Point
- Deon Custom
- Direct
- Draper
- Droptek
- Eminence
- F.O.O.L- Half of Falcon Funk
- Feint
- Fractal
- Going Quantum
- Grabbitz
- Grant Bowtie
- Haywyre
- Hellberg
- Hyper Potions
- Karma Fields
- Krewella
- LVTHER- Alias of TwoThirds
- Laszlo
- Mr FijiWiji
- Muzzy
- Nigel Good
- Nitro Fun
- Noisestorm
- PIXL
- PYLOT
- Pegboard Nerds
- Project 46
- Protostar
- Puppet
- Rameses B
- Razihel
- Rezonate
- Rich Edwards
- Richard Caddock
- Rogue
- Rootkit
- San Holo
- Savoy
- Slips & Slurs
- Snavs
- Soulero
- Sound Remedy
- Stephen Walking
- Stonebank
- Summer Was Fun- Alias of DotEXE
- Televisor
- Tristam
- Trivecta
- Tut Tut Child
- Varien
- Vicetone
- Volant
- WRLD
Former Artists
- 1uP
- 23
- Archie
- Arion
- Atmozfears- Originally a duo act, now just Tim van de Stadt (TVDS)[13]
- AZEDIA
- Chris Ramos
- Day One
- DotEXE- Now operating as Summer Was Fun
- Dzeko & Torres
- Ephixa
- Falcon Funk
- Favright
- Halo Nova- Now operating as Varien
- Hot Date!
- I.Y.F.F.E
- Insan3lik3
- Lets Be Friends
- Matduke
- Mitchell Claxton
- nanobii
- Neilio
- Obsidia
- OVERWERK- Now an independent artist after House was removed[14]
- Rundfunk- Now half of Televisor
- SCNDL
- Skifonix
- Stereotronique
- Teqq
- Throttle
- TVDS
- TwoThirds- Now operating as LVTHER
- Virtual Riot
- yh
Discography
References
- 1 2 3 4 5 6 7 Line Abrahamian (February 2014). "Mike Darlington: Channeling his inner Monstercat". DJ Magazine Canada. Retrieved 26 May 2014.
- 1 2 3 4 "Monstercat CEO – Mike Darlington". The FrontLiner. 8 November 2013. Retrieved 26 May 2014.
- ↑ "Behind the Beat: Hellberg Interview". Only the Beat. 11 April 2013. Retrieved 26 May 2014.
- 1 2 Medved, Matt (8 July 2014). "The Monstercat Label Model: From YouTube Channel to One Million Record Sales". Billboard. Retrieved 11 July 2014.
- 1 2 Chelsea Perry (10 March 2014). "Monstercat CEO Mike Darlington". NoisePorn. Retrieved 26 May 2014.
- 1 2 Bob Vrbanac (17 September 2013). "Thinking of the possibilities". Waterloo Chronicle. Retrieved 26 May 2014.
- ↑ Luis Gomez (12 November 2013). "Krewella returning home feeling 'Alive'". Chicago Tribune. Retrieved 26 May 2014.
- ↑ Matthew Meadow (2 July 2014). "Monstercat Uncaged Tour, Chosen By You!". YourEDM. Retrieved 31 July 2014.
- ↑ "Monstercat Live Performance, by Didrick for 3rd-year anniversarry". Retrieved 23 August 2015.
- ↑ Rodriguez, Krystal (18 Dec 2014). "Behind The Scenes of Monstercat the Label Born Out of YouTube". InTheMix. Retrieved 29 Dec 2014.
- ↑ "YouTube Top 100 Most Subscribed Canada Channels List - Top by Subscribers". VidStatsX. Retrieved 16 August 2015.
- ↑ "Monstercat Artist Lineup". Monstercat.com.
- ↑ "TVDS is Atmozfears. "They broke up, yes, but atmozfears is still a thing. it's just Tim, now."".
- ↑ "OVERWERK's 'house' has been removed from Monstercat's discography".
External links
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