Mr. Jim's Pizza

MrJims.Pizza
Restaurant
Industry pizza restaurant
Founded 1975
Headquarters Farmers Branch, Texas, United States
Key people
Jim Johnson
Slogan "It's the crust!"
Website www.mrjims.pizza

MrJims.Pizza is a U.S. chain of pizza restaurants based in Farmers Branch, Texas. Jim Johnson opened the first restaurant in Detroit, Michigan in 1975.[1] There are currently 42 locations in Louisiana, Texas, North Carolina, Nevada and Wyoming, with the majority located in northern Texas. MrJims.Pizza is widely known for their crust. Their hand stretched pizza dough is made fresh in the store daily from flour containing 100% spring wheat.[2] Every single MrJims.Pizza franchise has online ordering capabilities.[3] In 2006, MrJims.Pizza introduced a unique new item, Nacho Stix, to their menu. It quickly became one of their bestsellers, and lead to a resurgence in the popularity of MrJims.[4]

Mr. Jim's Pizza recently (12.10.14) changed their name from Mr. Jim's Pizza to MrJims.Pizza to make it easier for the customer to remember the name and where to go to order online. Another innovative strategy from the mind of MrJim.

It is one of three major pizza chains headquartered in suburbs of Dallas, TX. Pizza Hut and Pizza Inn are the others.

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