PM Digital
private | |
Industry | Search Engine Marketing |
Founded | New York, New York (2001)[1] |
Headquarters | New York City, U.S. |
Number of locations |
Scottsdale, Arizona Columbia, South Carolina San Francisco, California Boise, Idaho Freehold, New Jersey[2] |
Area served | Worldwide |
Key people | Chris Paradysz, Founder and CEO[1] |
Products | Search Engine Marketing |
Number of employees | Globally: 275+ |
Parent | Paradysz, Inc.[1] |
Website | PMDigital.com |
PM Digital is a digital marketing agency that provides paid search, SEO, social media, display, shopping feed management, creative and email marketing solutions to a variety of eCommerce, financial, publishing, and non-profit clients. Headquartered in New York, New York, its clients include The North Face, AARP, Aerosoles, Boden, Steve Madden, PC Richard & Son, the Paralyzed Veterans of America.[3]
Ownership
PM Digital is the digital marketing division of Paradysz, Inc., providing search engine marketing services for multi-channel marketers.[1]
Brief History
PM Digital was founded in 2001 by CEO Chris Paradysz [1] as the digital marketing division of the offline marketing company, ParadyszMatera. [4] With a $20,000 Google AdWords campaign, Bloomingdale's became the company's first client. [4] Through the addition of clients and key acquisitions like that of optimization company SpinShark in 2009 [5] and the digital services of Zeta Interactive in July 2012 [6], PM Digital has grown to include digital marketing services such as SEO, social media marketing, display advertising, web analytics and creative services. [7]
Awards and Recognition
- 2010
- PM Digital Ranked the Fastest Growing SEM Agency in Internet Retailer's 2010 Top500 Guide® [8]
- 2011
- PM Digital Ranks Third Among Search Agencies in Internet Retailer's 2011 Top500 Guide® [9]
- 2012
- Bronze Stevie Award Winner, "Growing Non-Brand Paid Search using an Offline Zip Model" [10]
- 2012 eTail Best in Class Award, Search for work on The Sportsman's Guide [11]
- 2013
- PM Digital Ranked Second Search Engine Marketing Vendor in Internet Retailer 2013 Top 1000 E-Retailers Guide® [12]
- 2015
- 2015 eTail Best in Class Award, Search for work on The North Face [13]
- 2015 100 Best Companies to Work for Award winner, Minnesota Business Magazine [14]
Publications
The agency regularly compiles, publishes and distributes research that is free for download[15] including quarterly "Search Rewind Reports" of retail KPIs [16] and similar trend reports focused on "Luxury Brands Online" [17], "Back to School" for retailers [18] and "Black Friday" \ "Cyber Monday" trends. [19] [20] The company also maintains a blog. [21]
See also
- Search Engine Marketing
- Search Engine Optimization
- Pay Per Click
- Social Media Marketing
- Email marketing
References
- 1 2 3 4 5 "Company Overview of PM Digital Corp.". Retrieved 2015-10-28.
- ↑ "PM Digital Offices". Retrieved 2015-10-28.
- ↑ "PM Digital Clients".
- 1 2 "Top Entrepreneurs 2010". Retrieved 2015-10-28.
- ↑ "PM Digital Acquires Optimizer SpinShark".
- ↑ "PM Digital Acquires Digital Assets of Zeta Interactive".
- ↑ "PM Digital Gold Member Company". Retrieved 2015-10-28.
- ↑ "2010 eTail Best In Class Winners". Retrieved 2015-10-28.
- ↑ "PM Digital Ranks Third Among Search Agencies in the Internet Retailer's 2011 Top500 Guide". June 8, 2011. Retrieved 2015-10-28.
- ↑ "2012 Stevie Award Winners".
- ↑ "2012 eTail Best In Class Winners". Retrieved 2015-10-28.
- ↑ "PM Digital Ranks Third Among Search Agencies in the Internet Retailer's 2011 Top500 Guide". December 20, 2012. Retrieved 2015-10-28.
- ↑ "Announcing the Etail 2015 Best-In-Class Award Winners". WBR Digital. March 2, 2015. Retrieved 2015-10-28.
- ↑ "The 2015 100 Best Companies to Work for Awards". Retrieved 2015-10-28.
- ↑ "PM Digital Whitepapers and Research".
- ↑ "PM Digital Releases Q2 Search Rewind Report". July 16, 2013. Retrieved 2015-10-28.
- ↑ "25pc of luxury brand Web traffic is from millennials: report". December 11, 2014. Retrieved 2015-10-28.
- ↑ "How to Kick it Into High Gear for Last Weeks of Back-to-School". August 19, 2015. Retrieved 2015-10-28.
- ↑ "Retailers Have Crazy Complex Strategies To Maximize How Much You Buy Online". November 29, 2012. Retrieved 2015-10-28.
- ↑ "Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day". November 28, 2012. Retrieved 2015-10-28.
- ↑ "PM Digital Blog". Retrieved 2015-10-28.