Renaissance Hotels

Renaissance Hotels
Industry Hospitality, Tourism
Headquarters USA
Parent Marriott International

Renaissance Hotels is a worldwide brand of hotels and resorts. The brand is owned by Marriott International and many Renaissance Hotels are managed by Marriott; however, some are operated under a franchise license. Renaissance Hotels, Resorts and Suites cater to an upmarket segment of the traveling public. While initially acquired by Marriott as a secondary-brand, in recent years Renaissance has been promoted to a primary brand.

History

Renaissance Hotel in São Paulo
An upscale hotel room in the Renaissance Hotels chain in the downtown Columbus, Ohio
Old Renaissance Logo

Renaissance Hotels was founded in 1982 as Ramada Renaissance Hotels, the upscale division of Ramada Inns, Inc.

In 1989, the bulk of the Ramada hospitality and franchise system was acquired by New World Development Company of Hong Kong (the U.S. rights to the Ramada name were sold to Prime Hospitality), and the former Ramada Corp. was renamed Aztar Corp. New World established Renaissance as a stand-alone brand.

In 1993, New World purchased Stouffer Hotels from Nestle[1] and re-branded as Stouffer-Renaissance Hotels until early 1996, the hotels dropped the Stouffer affiliation and become Renaissance Hotels. Stouffer Hotels no longer existed from that period. New World took their management and franchising company public, while retaining ownership of many of the individual hotels through its CTF Holdings subsidiary.

In 1997 Marriott acquired the Netherlands-incorporated Renaissance Hotel Group N.V., and retained the Renaissance brand, while eventually shedding the Ramada International business in phases to Cendant Corp. In 2005 Marriott acquired most of the remaining New World/CTF owned Renaissance Hotels in North America and Europe, with the intent of selling them under long-term management and/or franchise contracts.

Properties and locations

Renaissance Hotel, Nashville
Sign at the Entrance of Mayflower Renaissance (1925)

Marriott's Renaissance brand initially started as a small chain, with limited offerings in remote areas. However, as Marriott has decided to expand their "lifestyle" collection, including the Renaissance brand, the hotels can be found in over 50 locations throughout the United States including Los Angeles, Cleveland, New York, Palm Springs, Seattle, Dallas, Albany, Baltimore, Austin, and Orlando (adjacent to Seaworld Orlando.)[2]

International

Renaissance Chancery Court Hotel, High Holborn, London

References

  1. ↑ McDowell, Edwin (1 April 1993). "Nestle to Sell Its Stouffer Hotel Unit". The New York Times.
  2. ↑ http://renaissance-hotels.marriott.com/hotel-locations
  3. ↑ "AIX-EN-PROVENCE : l’hôtel de la Renaissance annonce une centaine de recrutements". MeridienMag. 12 October 2013. Retrieved 8 April 2013.
  4. ↑ "Renaissance Seoul Makes Customers Wishes Come True". Korea Times. 17 December 2008. Retrieved 26 March 2013.

External links

This article is issued from Wikipedia - version of the Friday, April 15, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.