Seaoil Philippines

Seaoil Philippines
Industry Oil and Gasoline
Founded 1978 by Francis Yu Hua Ting
Headquarters Ortigas Center, Pasig, Philippines
Area served
 Philippines
Products Fuel
Lubricants
Website SEAOIL.com.ph

Seaoil Philippines, Inc., stylized as SEAOIL Philippines, is a fuel company that started in 1978. The Filipino-owned company offers fuel products ranging from automobile gasoline to industry-specific lubricants and services such as storage and shipping. Its two offices are currently located at Raffles Corporate Center 7th floor and Taipan Place 19th floor and 22nd floor at Ortigas Center, Pasig, Philippines.

History

Seaoil Philippines was founded in 1978 by Francis Yu where it was engaged in offering storage facilities for petroleum and petrochemical based products. A few years later, it expanded its operations by creating a niche in the wholesale petroleum market. In 1988, the company partnered with Paramins to develop lubricants. In anticipation of the oil market deregulation in 1996, Seaoil Philippines was established, becoming the first independent fuel company to open a retail station. From one station opened in 1997, Seaoil now has over 300 stations, making it the largest independent fuel company in the Philippines.[1]

Products

Seaoil gasoline products are compliant with the Biofuels Act of 2006, which mandates the blending of 1 percent CME (coco-methyl ester) for all diesels in May 2007 (upgraded to 2 percent in 2009), and blending of 10 percent ethanol into gasoancis other line products in 2009.[2]

Owner

Seaoil was founded by Francis Yu and his wife Josefina Yu. Currently, the company is run by their children, but with Francis as the chairman.

Fuel

V.I.P. Card

The Seaoil V.I.P. (Values, Incentives and Privileges) Club is a loyalty program that gives rewards and incentives to its members through point-per-purchase system.

Seaoil Price Lock Fuel Prepaid Card

The Price Lock Fuel Prepaid Card was introduced by the company to address the uncontrollable weekly price increases of oil products in mid-2008.[5] It allowed consumers to buy unleaded gasoline and for a fixed price.[6] Due to the positive response of the market, the promo validity of the card was extended.[7] In 2011, Price Lock cards were sold again due to the weekly oil price increase in the market.[8]

Partnerships

In 2013,Seaoil has partnered with STP Fuel Oils and Additives. The company has also partnered with Western Appliances in 2014.

Depot Facilities

Seaoil has depots in seven areas of the Philippine archipelago. They are currently situated in Mandaluyong City, Batangas, Bicol, Bacolod, Dipolog, Cebu, and Davao. The depots have a total capacity of 43 million liters of fuel products. The Seaoil Mandaluyong depot also serves as a manufacturing and storage facility for the company's lubricant product line.

Logistical Capabilities

Ocean Tankers Corporation, a member of the Seaoil Group of Companies, transports products to Seaoil's retail distribution network. The company manages shipping and trucking services for Seaoil and other customers that require transport of bulk liquid supplies. The company operates different transport vehicles for land and sea, such as delivery trucks, barges, tugboats, and self-propelled tankers.

References

  1. ↑ "2007 SEAOIL information". phfranchise.com. Archived from the original on 2011-02-14.
  2. ↑ "Biofuels Law of 2006" (PDF). senate.gov.ph.
  3. ↑ "Seaoil launches 97-octane ‘clean fuel’". The Manila Times.
  4. ↑ "SEAOIL launches BioXCEED Diesel with 1% CME". Biofuels.ph.
  5. ↑ "Diesel pump prices to go up three pesos per liter". ABS-CBN News. Archived from the original on 2011-02-14.
  6. ↑ "Senator Backs SEAOIL’s Prepaid Fuel Cards, Says Big Three Should Follow". Tsikot.com. Archived from the original on 2011-02-14.
  7. ↑ "Seaoil extends price lock fuel card promo". The Philippine Star. Archived from the original on 2011-02-14.
  8. ↑ "Seaoil fixes gas price at P52/L with prepaid card promo". GMA News.
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