Sandy Carter

Sandra "Sandy" Carter
Sandy Carter at Enterprise 2.0 Conference, in November 2011
Title	General Manager, IBM
Successor	Incumbent
Website	http://socialbusinesssandy.com/

Sandra “Sandy” Carter is an American business executive, speaker and author. She is IBM’s worldwide General Manager of Ecosystem Development and Social Business.

Industry Recognition

Sandy Carter, is known for her innovative Marketing 2.0 and has led the IBM brand to win over 14 industry marketing awards in the previous years.
She has authored three books “The New Language of Business: SOA & Web 2.0”, which won the Platinum MarCom Award in 2008, and “The New Language of Marketing 2.0: Social Media”, which won the Silver MarketingSherpa award in 2009^[1] and the bestselling "Get Bold” in 2011 where her AGENDA approach has been praised by business leaders. Her numerous industry awards include: "Brand Leader of the Year" from the World Brand Congress,^[2] "Top 10 in Social Media" from Altimeter Group and Fast Company's "Most Influential Women in Technology."^[3] Sandy was named one of the "Ten most powerful women in tech" by CNN magazine.^[4] Most recently, NAFE named Sand a "Social Media Star" and "Woman of Excellence."^[5]

Selected publications

"The New Language of Business: SOA & Web 2.0." ISBN 0-13-195654-X
"The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market" ISBN 978-0-13-714249-1
"Get Bold: Using Social Media to Create a New Type of Social Business” ISBN 0-13-261831-1

References

↑ "MarketingSherpa’s 2009 Email Awards Gallery: Get Inspired by These Exceptional Campaigns" (PDF). MarketingSherpa. Retrieved 2009-08-21.
↑ "2009 Brand Leadership Award Winners". World Brand Congress.
↑ "Women in Tech: The Executives". fastcompany.com. Jan 14, 2009. Retrieved 2009-08-21.
↑ "10 most powerful women in tech". CNN. Retrieved 22 March 2012.
↑ "2012 NAFE Women of Excellence". NAFE. Retrieved 2012.

External links

http://socialbusinesssandy.com/
http://www.booksbysandy.com
http://www.ibm.com/developerworks/blogs/page/SOA_Off_the_Record
AUD hosts IBM Vice President Sandy Carter
http://www.linkedin.com/in/sandyacarter
http://www.ibm.com/ibm/history/witexhibit/wit_hall_carter.html
"'Culture Eats Strategy for Lunch': An Interview with IBM's Sandy Carter". Reuters. Retrieved 2009-08-21.
"Interview with Sandy Carter at IBM's IMPACT 2009 Conference". InformationWeek. May 13, 2009. Retrieved 2009-08-21.
"The "S" Stands for Service: An Interview with Sandy Carter, IBM’s VP of SOA Strategy". MarketingSherpa. Retrieved 2009-04-16.

IBM

History	History of IBM Mergers and acquisitions Think (motto) Operating Systems

Products	Cell microprocessor Mainframe Personal Computer IBM Power Systems Information Management Software Lotus Software Rational Software SPSS ILOG Tivoli Software: Service Automation Manager WebSphere alphaWorks Criminal Reduction Utilising Statistical History Mashup Center PureQuery Redbooks FlashSystem Fortran Connections

Business entities	Cloud computing Global Services International subsidiaries jStart Kenexa Research

Facilities	Towers 1250 René-Lévesque, Montreal, QC One Atlantic Center, Atlanta, GA Software Labs Rome Software Lab Toronto Software Lab IBM Buildings 330 North Wabash, Chicago, IL Johannesburg Seattle Research Labs Africa Almaden Austin Laboratory Australia Brazil China Laboratory Haifa Laboratory India Laboratory Ireland Thomas J. Watson Center, New York Tokyo Zurich Laboratory Facilities Hakozaki Facility Yamato Facility Cambridge Scientific Center IBM Hursley Canada Head Office Building IBM Rochester Somers Office Complex

Initiatives	Academy of Technology Centers for Advanced Studies: CASCON Deep Thunder IBM Fellow Pulse conference The Great Mind Challenge DeveloperWorks: Develothon Linux Technology Center IBM Virtual Universe Community Smarter Planet

Inventions	Automated teller machine Electronic keypunch Hard disk drive Floppy disk DRAM Relational model Selectric typewriter Financial swaps Universal Product Code Magnetic stripe card Sabre airline reservation system Scanning tunneling microscope

Terminology	Globally Integrated Enterprise Commercial Processing Workload Consumability Technology dividend e-business

CEOs	Thomas J. Watson (1914–1956) Thomas Watson Jr. (1956–1971) T. Vincent Learson (1971–1973) Frank T. Cary (1973–1981) John R. Opel (1981–1985) John Fellows Akers (1985–1993) Louis V. Gerstner Jr. (1993–2002) Samuel J. Palmisano (2002–2011) Ginni Rometty (2012–present)

Board of directors	Alain Belda William R. Brody Kenneth Chenault Michael L. Eskew David Farr Shirley Ann Jackson Andrew N. Liveris James McNerney James W. Owens Samuel J. Palmisano Virginia M. Rometty Joan E. Spero Sidney Taurel Lorenzo Zambrano

Other	A Boy and His Atom Common Public License/IBM Public License Customer engineer Deep Blue Deep Thought Dynamic infrastructure GUIDE International IBM and the Holocaust IBM international chess tournament Lucifer cipher Mathematica SHARE computing ScicomP Watson

Authority control	WorldCat Identities VIAF: 26499144 SUDOC: 136251730

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