Vincent Barabba

Vincent Barabba (born September 6, 1934) is an American Market researcher and author, former head of the US Census Bureau, and the Chairman and Co-founder of Market Insight Corporation. He is known for his work in the field of market research and opinion polling.

Biography

Born in Chicago, Illinois, Barabba was awarded a bachelor's degree in marketing from California State University at Northridge, CA and, in 1964, an M.B.A. in marketing from the University of California at Los Angeles.[1] Honorary Doctor of Laws 2012 California State University Northridge [2]

Beginning as political campaign survey researcher in the 1964 California Republican primary between Nelson Rockefeller and Barry Goldwater, Barabba moved on to become a business market researcher (eventually Director of Market Intelligence) for Xerox Corp. and Eastman Kodak. He co-founded and was chairman of Market Insight Corporation,[3] Until 2003 he was General Manager of Corporate Strategy and Knowledge Development at General Motors, where he conceived and devised OnStar and MyProductAdvisor.

He is a Past Presidentof the American Statistical Association, and served twice as head of the US Census Bureau[4] and currently serves as a Commissioner of the California Citizens Redistricting Commission.[5] He is chairman of The State of the USA, a nonprofit corporation providing quality information to the American public on key changing societal, economic, and environmental conditions.

Awards

In recognition of his private and public sector performance, Barabba was awarded:

Publications

Barabba has authored or co-authored numerous books and articles, including:

References

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