XESPN-AM

XESPN-AM
City Tijuana, Baja California
Broadcast area San Diego-Tijuana
Branding Cadena 800
Frequency 800 (kHz)
First air date April 27, 1965
Format Spanish news / talk
Power 1,000 watts
Class B
Callsign meaning X ESPN (former affiliation)
Former callsigns XEMMM-AM
Affiliations Grupo Fórmula
Owner Cadena Baja California
(Radio 80, S.A.[1])
Sister stations XEBG-AM, XHMORE-FM
Also part of the CBC Cluster: TV Station XHBJ-TV
Webcast Listen Live
Website cbc.com.mx/Noticias%20800.html

XESPN-AM, known on-air as Cadena 800, is a Spanish language news/talk station that serves the Tijuana-San Diego area.

History

The station came on air in April 1965 as XEMMM-AM, named for its owner, Mario Marcos Mayans (part of the Mayans family that owns CBC). The station initially broadcast during the daytime only.

XEMMM joined ESPN Radio in late 2002, replacing XETRA, which had changed from sports radio to adult standards some months earlier. In 2003, the call sign changed to XESPN. (The XEMMM calls were moved to a station Cadena Baja California then owned in Mexicali, now XEMMM-AM 940.) In 2009, ESPN Radio moved to sister FM station XHMORE while XESPN joined ESPN Deportes Radio.

On October 6, 2010, CBC ceased sports programming on XESPN and adopted a news/talk format programmed by Grupo Imagen. ESPN Deportes Radio is now available in the San Diego-Tijuana border region on XESDD-AM 1030.

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