Bike Share Toronto

Bike Share Toronto

Station on Temperance St at Cloud Gardens
Overview
Owner Toronto Parking Authority
Locale Toronto, Ontario
Transit type Bicycle sharing system
Website www.bikesharetoronto.com
Operation
Began operation May 3, 2011 (as Bixi)
Operator(s) Motivate

Bike Share Toronto [1] is a bicycle sharing system located in Toronto, Canada. Launched as Bixi; the system was taken over by the Toronto Parking Authority in 2013 after Bixi acknowledged that it could not pay back a $3.9-million loan from the City of Toronto; and had filed for bankruptcy. [2] Bike Share Toronto is now operated by Motivate,[1] ,which operates a number of bicycle sharing systems internationally.[3]

The system was rebranded on April 1, 2014, using symbols similar to the 'Green P' logos used by the Toronto Parking Authority to mark the parking lots it manages. The system currently consists of 1,000 bicycles and 80 stations within the downtown Toronto area, which is roughly bounded by Dufferin Street, Lake Ontario, the Don River, and Bloor Street.

An expansion of the Bike share system is scheduled for spring/summer 2016,[4] which will be funded through a $4.9 million deal with Metrolinx[5] as well as $1.1 million in section 37 funds.[6]The expansion has been promised to place bike share stations at major transportation and shopping hubs across the GTHA.[7]

TD sponsorship

TD logos on bike racks

A sponsorship deal was announced with TD Canada Trust in December 2014, which will cover all operating costs. The support will keep Bike Share Toronto operational for at least two more years.[8] TD sponsorship advertisements started appearing at bike racks in 2015.

References

  1. 1 2 "Bixi Toronto Under New Management, Now Called "Bike Share Toronto"". TPA press release. Marketwired. March 31, 2014. Retrieved November 2014. Toronto Parking Authority Taps Alta Bicycle Share, Inc. to Operate Bike Share Program
  2. ↑ "Pricing favours repeat users under new Toronto bike-sharing program". The Globe and Mail.
  3. ↑ "Locations". Alta Bicycle Share. Retrieved November 2014. Created in 2009, Alta Bicycle Share is a leader in bicycle sharing systems and is the world’s only company focused on bicycle share management and operations. ABS operates either systems in public-private partnerships with local governments around the globe.
  4. ↑ "Toronto's Bike Share Program to get new equipment this spring". Toronto Metro. 7 January 2016.
  5. ↑ "Bike Share Toronto to double with $4.9 million from Metrolinx". The Star. 6 July 2015.
  6. ↑ "Bike Share Toronto sponsor means 20 new stations next year". The Star. 9 December 2014.
  7. ↑ "Toronto Bike Share looking to expand beyond city limits". Toronto Metro. 2 March 2016.
  8. ↑ CBC News (9 December 2014). "Toronto Bike Share gets new life with TD sponsorship". CBC News. Retrieved December 2014.

External links

Media related to Bike Share Toronto at Wikimedia Commons

This article is issued from Wikipedia - version of the Thursday, April 07, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.