Bruce Kupper

Bruce Kupper is a marketer, author and entrepreneur who lives in the St. Louis suburb of Ladue, Missouri. With 31 years in the communications industry, Kupper is a founding partner of Black Twig Communications, as Vice President of Marketing for Celebrity Chef Kitchens and author of the book Personality Sells. [1]

Early life and education

Born in Geneva, New York, and raised in Nashua, New Hampshire, Kupper graduated cum laude from Bates College in Lewiston, Maine, where he received a B.A. in political science. [2]

Professional background

As a young man, he worked as a sports reporter for The Nashua Telegraph as well as a radio sports announcer in Lewiston. Bruce served Senator William Cohen, then U.S. Senator from Maine and later United States Secretary of Defense in the Clinton administration, as central district staff member and office manager from 1973 to 1975. [2]

Kupper was accepted into the Fletcher School of Law and Diplomacy at Tufts University. Turning down the opportunity, he won a fellowship in public affairs from the Coro Foundation and set his sights on San Francisco. Instead, Kupper ended up in St. Louis. [1]

From 1976-1977, Kupper was an Account Executive at Lieberman Advertising. He then founded Kupper Advertising in 1977. In 1991, Kupper Advertising acquired the Parker Group and formed Kupper Parker Communications. Kupper served as President of Kupper Parker until the company dissolved in 2006 and then helped launch Black Twig Communications. [1]

Kupper is a founding partner of Black Twig Communications, a full service communications agency. [3] He is also Vice President for Marketing for Celebrity Chef Kitchens.[4] In 2008, Kupper wrote the marketing book Personality Sells.[5]

Awards and recognition

In 2000, the Ernst & Young Entrepreneur of the Year program recognized Bruce’s entrepreneurial achievements.

He was also awarded recognition in the Communication/Entertainment category in both 1998 and 1999. [6]

His management practices were acknowledged in 1999 when he received the Arthur Andersen Gateway Best Practices Award for “Best Practices Motivating and Retaining Employees.” [7]

References

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