Color Marketing Group

The Color Marketing Group (CMG) is an international association for color design professionals which identifies the direction of color and design trends and translates them into salable colors for manufactured products.

Composed of nearly 1,000 members in 20 countries, CMG forecasts color trends from one to three years in advance for color-related products and services. These products and services include: Action/Recreation, Consumer Goods, Technology, Home, Visual Communications, Transportation, Juvenile Products, Fashion, and environments for Office, Health Care, Retail, Hospitality/Entertainment and Institutional/Public Spaces

Color Conferences

On average, 400 members gather at CMG’s semi-annual Conferences, to work with fellow professionals on producing a Color Mandate. Each Conference is a global forum for the exchange of non-competitive information on all phases of color marketing.

Workshops held at CMG Conference mandate trends and their influences on design and color. These "influences" run the gamut from social issues to politics, the environment, the economy and cultural diversity. Colors are inter-industry related. As such, one industry influences another, causing color to be dynamic.

While the end result of each semi-annual Conference is the development of a Color Forecast, a key part of these Conferences is the exchange and sharing of information that takes place among members. Knowing what forces and factors are influencing shifts in color directions, as seen through the eyes of their CMG colleagues, is as important to the Color Designer as the Forecast itself.

Other Color Organizations

Color Forecasting Trade Associations

The Color Marketing Group (CMG)
The Color Association of the United States (CAUS)
The International Colour Authority (ICA)

Color Matching/Management Organizations

External links

References

Color Marketing Group

Color topics

Color science

Color physics	Electromagnetic spectrum Light Rainbow Visible Spectral colors Chromophore Structural coloration Animal coloration On Vision and Colors Metamerism Spectral power distribution

Color perception	Color vision Color blindness test Tetrachromacy Color constancy Color term Color depth Color photography Spot color Color printing Web colors Color mapping Color code Color management Chrominance False color Chroma key Color balance Color cast Color temperature

Color psychology	Color symbolism Color preferences Lüscher color test Kruithof curve Political color National colors Chromophobia Chromotherapy

Color
philosophy

Color space	Color model additive subtractive Color mixing Primary color Secondary color Tertiary color (intermediate) Quaternary color Quinary color Aggressive color (warm) Receding color (cool) Pastel colors Color gradient

Color scheme	Color tool Monochromatic colors Complementary colors Analogous colors Achromatic colors (Neutral) Polychromatic colors Impossible colors Light-on-dark Tinctures in heraldry

Color theory	Chromaticity diagram Color solid Color wheel Color triangle Color analysis (art) Color realism (art style)

Color terms

Basic terms	Red Green Yellow Blue Orange Purple Pink Brown Black Gray White

Cultural differences	Linguistic relativity and the color naming debate Distinction of blue and green in various languages Color history Color in Chinese culture Traditional colors of Japan Human skin color

Color dimensions	Hue Dichromatism Colorfulness (chroma and saturation) Tints and shades Lightness (tone and value) Grayscale

Color
organizations

Lists

Category
Portal
Index of color-related articles

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