L&M

An assortment of L&M cigarettes sold in the United States.
From left to right: full flavor shorts; full flavor 100s (both red); lights (dark blue); ultra lights (light blue); menthol shorts; menthol 100s (both dark green); menthol light shorts; menthol light 100s (both light green). Not shown: Turkish Blend shorts; Turkish Blend 100s (both light yellow); L&M Kretek

Created by the company Liggett & Myers in 1953, L&M is a brand of cigarettes produced by Altria Group, Inc. (previously known as Philip Morris Companies, Inc.). "L&M" is one of the earliest, perhaps the earliest brand to have a filter that was not a one sided filter. When the "L&M" brand was launched, their motto was American cigarettes of the highest quality with the best filter. When their success in the American market was solidified, Liggett Group made a proposal to take the "L&M" international. The brand is popular in Latin America, central and northern Europe, the Arab World and the far east and south Asia. They were not very common in the continental US until a new roll out made them available in October 2007, and are still not very popular in the United Kingdom. According to the information of the independent agency of field investigation "Business Analytics", the second quarter of 2007, Phillip Morris brands took the first place in 25 Russian cities with a market share of 29.92%.

During the press conference, it was reported that "L&M" takes third place in the world by sales volume. Also, the "L&M" brand second place among other cigarette brands produced by Phillip Morris International. Due to new labeling regulations in Europe banning the use of the word 'lights' names of some cigarette brands have been changed, e.g., L&M Lights are now L&M Blue Label. The same happened in 2010 in the U.S. when the Food and Drug Administration (FDA) banned flavor descriptors—such as "mild," "light" and "ultra light"—even though the color designations were already changed like in Europe.

Varieties

Cigarette pack of L&M Blue in Singapore, with a big warning sign.

USA

Red (Full Flavor) Box - Kings and 100s
Blue Pack (Lights) Box - Kings and 100s
Menthol Box - Kings and 100s
Bold Menthol Box - Kings and 100s
Turkish Blend Box (Lights) - Kings and 100s
Turkish Night Box (Full Flavor) - Kings and 100s

Puerto Rico

Red (Full Flavor) Box - Kings and 100's
Blue (Lights) Box - Kings
Green (Menthol) Box - Kings and 100's

Finland

Blue Label Box (Fine Flavor)
Red Label Box (Full Flavor)
Menthol Box
Just Blue Box (Additive-free Lights)
Just Red Box (Additive-free Full Flavor)
Forward Box
Full Forward Box

External links

Wikimedia Commons has media related to L&M.

L&M Cigarettes packs from Encyclopedia of Cigarettes

Altria

Philip Morris USA	Basic Benson & Hedges Cambridge Chesterfield Lark L&M Marlboro Merit Parliament Virginia Slims

U.S. Smokeless Tobacco	Copenhagen Red Seal Skoal

John Middleton Co.	Black & Mild Prince Albert

Ste. Michelle Wine Estates	Chateau Ste. Michelle Stag's Leap Wine Cellars (50%)

Cigarettes

Types	Fashion Fire safe Kretek Lights Menthol Beedi

Components	Tobacco Rolling paper Filter Additives

Peripherals	Ashtray Case Holder Lighter Pack Receptacles Vending machine

Culture	Cigarette card Cigarette smoking among college students Loosie Smoking fetishism Tobacco smoking

Health issues	Chain smoking Cigarette smoking for weight loss Nicotine poisoning Passive smoking Third-hand smoke Schizophrenia and smoking Sidestream smoke Smoking cessation Tobacco harm reduction

Related products	Nicotine patch Nicotine gum Nicotine inhaler Nicotine lozenge Electronic cigarette Candy cigarette Herbal cigarette

Tobacco industry	Cultivation of tobacco Egyptian cigarette industry History of commercial tobacco in the United States Tobacco advertising

Government and the law	Cigarette smuggling Illicit cigarette trade Plain cigarette packaging Smoking age Smoking bans in private vehicles Tobacco control movement Tobacco Master Settlement Agreement Tobacco packaging warning messages Tobacco politics WHO Framework Convention on Tobacco Control Protocol to Eliminate Illicit Trade in Tobacco Products

Lists	Cigarette brands Cigarette smoke carcinogens Countries by cigarette consumption per capita Rolling papers Smoking bans

Category Commons

L&M Cigarettes Change Period from Tobacco Market Shop

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