Summit Media

Summit Publishing Inc.
(T/A Summit Media)
Private
Industry Publishing
Founded Mandaluyong, Philippines June 1995 (1995-06)
Founder Lisa Gokongwei
Headquarters Philippines
Area served
Philippines
Key people
Lisa Gokongwei-Cheng
(President)
Aurora Mangubat-Suarez
(Publisher)
Products magazines, books, websites
Divisions Summit Digital, Summit OOH, Summit Live!, Summit Books, Hand.Interactive, Inc.
Slogan The Philippines' Leading Magazine Publisher
#PassionOn[note 1][1]
Website www.summitmedia.com.ph

Summit Publishing Co., Inc., T/A Summit Media,[2] is the leading consumer magazine publisher in the Philippines - founded in June 1995. Its first published magazine was called Preview (June 1995).[3] Since then, it turned into a successful publication conglomerate which brought about the rise of other magazines titles for the different Filipino lifestyles. Some of these are Candy[4] for the young Filipino girls and Yes! for the Philippine entertainment fans.

About Summit Media

Summit Media is privately owned by Lisa Gokongwei-Cheng, the daughter of famous Filipino business tycoon John Gokongwei. It has expanded to publishing specialized magazines for top companies and distinguished occasions in the Philippines, and also started publishing short books designed for the Filipino readers.

The results of the 2014 TNS Newsstand Survey showed that Summit Media leads in 12 categories: young women (Cosmopolitan Philippines - 60%), fashion (Preview - 38%), celebrity (YES! - 55%), men’s luxury (Esquire Philippines - 93%), men’s lifestyle (FHM Philippines - 71%), home (Real Living Philippines - 42%), family and home (Good Housekeeping Philippines - 47%), teens (Candy - 63%), parenting (Smart Parenting - 34%), automotive (Top Gear Philippines - 69%), society (Town and Country Philippines - 31%), and food (Yummy - 51%). The company also dominated the local book publishing measurement with seven out of 10 books sold.[5]

Its different magazine titles are printed to copies that run over 100,000. It has been cited in different prominent online magazines in the Philippines such as Philippine Business Magazine[6] and Eventsite.[7]

List of magazines published

Current (as of January 2016)

Former

List of internet properties

Summit Media operates web-exclusive sites of its published magazines. Philippine Entertainment Portal, Inc., a joint venture with GMA New Media, Inc., operates Philippine Entertainment Portal (PEP.ph) and Sports Interactive Network Philippines (SPIN.ph). Summit Media also operates verticals such as Jobstreet.com.ph, MyProperty.com.ph and TravelBook.ph

Current

Partnerships

Notes

  1. Used for the company's 20th anniversary

References

  1. "Summit Media celebrates 20 years of passion |". Summitmedia.com.ph. 2015-06-05. Retrieved 2015-09-20.
  2. "The Philippines' Leading Magazine Publisher -". SummitMedia.com.ph.
  3. Archived May 12, 2008, at the Wayback Machine.
  4. Candy Magazine Philippines. "Every Filipina Teen's Best-est Friend Online - CandyMag.com". Candymag.
  5. "Summit Media gains market share in latest TNS Survey -". SummitMedia.com.ph.
  6. Archived September 15, 2007, at the Wayback Machine.
  7. "Preview's How Not to Instagram wins at the Kidlat Awards". SPOT.ph (Summit Media). May 21, 2014. Retrieved October 29, 2014.
  8. "Fashion fights back in new Preview campaign by Publicis-JimenezBasic". adobo magazine (Sanserif Inc.). October 13, 2014. Retrieved November 18, 2014.

External links

This article is issued from Wikipedia - version of the Friday, April 29, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.