List of Super Bowl TV ratings
The following is a list of television ratings for Super Bowl games.
TV ratings
Date |
Super Bowl |
Network |
Avg. U.S. viewers (millions) |
Total U.S. viewers (millions) |
Household Rating/Share |
$/30 Sec. Ad |
Ref(s) |
January 15, 1967 |
I |
CBS |
26,750,000 |
51,180,000 |
22.6 |
43 |
$42,500 |
[1] |
NBC |
24,430,000 |
18.5 |
36 |
$37,500 |
January 14, 1968 |
II |
CBS |
39,120,000 |
36.8 |
68 |
$54,500 |
[1] |
January 12, 1969 |
III |
NBC |
41,660,000 |
36 |
70 |
$55,000 |
[1] |
January 11, 1970 |
IV |
CBS |
44,270,000 |
39.4 |
69 |
$78,200 |
[1] |
January 17, 1971 |
V |
NBC |
46,040,000 |
39.9 |
75 |
$72,500 |
[1] |
January 16, 1972 |
VI |
CBS |
56,640,000 |
44.2 |
74 |
$86,100 |
[1] |
January 14, 1973 |
VII |
NBC |
53,320,000 |
42.7 |
72 |
$88,100 |
[1] |
January 13, 1974 |
VIII |
CBS |
51,700,000 |
41.6 |
73 |
$103,500 |
[1] |
January 12, 1975 |
IX |
NBC |
56,050,000 |
42.4 |
72 |
$107,000 |
[1] |
January 18, 1976 |
X |
CBS |
57,710,000 |
42.3 |
78 |
$110,000 |
[1] |
January 9, 1977 |
XI |
NBC |
62,050,000 |
44.4 |
73 |
$125,000 |
[1] |
January 15, 1978 |
XII |
CBS |
78,940,000 |
47.2 |
67 |
$162,300 |
[1] |
January 21, 1979 |
XIII |
NBC |
74,740,000 |
47.1 |
74 |
$185,000 |
[1] |
January 20, 1980 |
XIV |
CBS |
76,240,000 |
46.3 |
67 |
$222,000 |
[1] |
January 25, 1981 |
XV |
NBC |
68,290,000 |
44.4 |
63 |
$275,000 |
[1] |
January 24, 1982 |
XVI |
CBS |
85,240,000 |
49.1 |
73 |
$324,300 |
[1] |
January 30, 1983 |
XVII |
NBC |
81,770,000 |
48.6 |
69 |
$400,000 |
[1] |
January 22, 1984 |
XVIII |
CBS |
77,620,000 |
46.4 |
71 |
$368,200 |
[1] |
January 20, 1985 |
XIX |
ABC |
85,530,000 |
46.4 |
63 |
$525,000 |
[1] |
January 26, 1986 |
XX |
NBC |
92,570,000 |
48.3 |
70 |
$550,000 |
[1] |
January 25, 1987 |
XXI |
CBS |
87,190,000 |
45.8 |
66 |
$600,000 |
[1] |
January 31, 1988 |
XXII |
ABC |
80,140,000 |
41.9 |
62 |
$645,000 |
[1] |
January 22, 1989 |
XXIII |
NBC |
81,590,000 |
43.5 |
68 |
$675,000 |
[1] |
January 28, 1990 |
XXIV |
CBS |
73,852,000 |
39 |
67 |
$700,400 |
[1] |
January 27, 1991 |
XXV |
ABC |
79,510,000 |
41.9 |
63 |
$800,000 |
[1] |
January 26, 1992 |
XXVI |
CBS |
79,590,000 |
40.3 |
61 |
$850,000 |
[1] |
January 31, 1993 |
XXVII |
NBC |
90,990,000 |
45.1 |
66 |
[1] |
January 30, 1994 |
XXVIII |
90,000,000 |
45.5 |
66 |
$900,000 |
[1] |
January 29, 1995 |
XXIX |
ABC |
83,420,000 |
41.3 |
62 |
$1,150,000 |
[1] |
January 28, 1996 |
XXX |
NBC |
94,080,000 |
46 |
68 |
$1,085,000 |
[1] |
January 26, 1997 |
XXXI |
Fox |
87,870,000 |
43.3 |
65 |
$1,200,000 |
[1] |
January 25, 1998 |
XXXII |
NBC |
90,000,000 |
44.5 |
67 |
$1,291,100 |
[1] |
January 31, 1999 |
XXXIII |
Fox |
83,720,000 |
40.2 |
61 |
$1,600,000 |
[1] |
January 30, 2000 |
XXXIV |
ABC |
88,465,000 |
43.3 |
63 |
$2,100,000 |
[1] |
January 28, 2001 |
XXXV |
CBS |
84,335,000 |
40.4 |
61 |
$2,200,000 |
[1] |
February 3, 2002 |
XXXVI |
Fox |
86,801,000 |
40.4 |
61 |
[1] |
January 26, 2003 |
XXXVII |
ABC |
88,637,000 |
40.7 |
61 |
[1] |
February 1, 2004 |
XXXVIII |
CBS |
89,795,000 |
144,400,000 |
41.4 |
63 |
$2,302,200 |
[1][2] |
February 6, 2005 |
XXXIX |
Fox |
86,072,000 |
41.1 |
62 |
$2,400,000 |
[1] |
February 5, 2006 |
XL |
ABC |
90,745,000 |
41.6 |
62 |
$2,500,000 |
[1] |
February 4, 2007 |
XLI |
CBS |
93,184,000 |
42.6 |
64 |
$2,385,365 |
[1] |
February 3, 2008 |
XLII |
Fox |
97,448,000 |
148,300,000 |
43.1 |
65 |
$2,699,963 |
[1][3] |
February 1, 2009 |
XLIII |
NBC |
98,732,000 |
151,600,000 |
42 |
64 |
$3,000,000 |
[1][3] |
February 7, 2010 |
XLIV |
CBS |
106,476,000 |
153,400,000 |
45 |
68 |
$2,800,000 |
[1][2] |
February 6, 2011 |
XLV |
Fox |
111,010,000 |
162,900,000 |
46 |
69 |
$3,100,000 |
[1][2][4] |
February 5, 2012 |
XLVI |
NBC |
111,346,000 |
47 |
71 |
$3,500,000 |
[1][4] |
February 3, 2013 |
XLVII |
CBS |
108,690,000 |
164,100,000 |
46.3 |
69 |
$4,000,000 |
[1][5] |
February 2, 2014 |
XLVIII |
Fox |
112,200,000 |
46.7 |
69 |
[6] |
February 1, 2015 |
XLIX |
NBC |
114,440,000 |
47.5 |
71 |
$4,500,000 |
[7][8] |
February 7, 2016 |
50 |
CBS |
111,860,000 |
167,000,000 |
49 |
73 |
$5,000,000 |
[5][9] |
References
- 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 Cancel Bear, The (1 February 2014). "Will 'Super Bowl XLVIII' TV Viewership Set A New Record? (Poll+ Ratings History)". TVbytheNumbers. Retrieved 10 October 2015.
- 1 2 3 Seidman, Robert (February 7, 2011). "Super Bowl XLV Breaks Viewing Record, Averages 111 Million Viewers". TV by the Numbers. Retrieved October 16, 2015.
- 1 2 "Super Bowl Gives NBC 42.0 Rating, Record 98.7 Million Viewers". Sports Business Daily. February 3, 2009. Retrieved October 16, 2015.
- 1 2 "Super Bowl Ad Cost: Rates For Commercials Climbs Through The Years". Huffington Post. January 25, 2013. Retrieved October 16, 2015.
- 1 2 Hagemann, Andie (February 8, 2016). "Super Bowl 50 most-watched program in TV history". NFL.com. Retrieved February 11, 2016.
- ↑ O'Connell, Mitchell (February 3, 2014). "TV Ratings: Super Bowl XLVIII Is Most Watched in History With 112.2 Million Viewers". The Hollywood Reporter. Retrieved October 16, 2015.
- ↑ Bibel, Sara (February 3, 2015). "Sunday Final Ratings: 'The Blacklist' Adjusted Down & Final Super Bowl Numbers". TV by the Numbers. Retrieved October 16, 2015.
- ↑ Breech, John (February 2, 2015). "Super Bowl 49 watched by 114.4M, sets U.S. TV viewership record". CBS Sports. Retrieved October 18, 2015.
- ↑ Brown, Maury (February 8, 2016). "Super Bowl 50 Posts Near-Record TV Ratings With 111.9 Million Viewers". Forbes. Retrieved February 11, 2016.
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