OldTown White Coffee
 | |
| Traded as | MYX: 5201 |
|---|---|
| Industry | Coffee house |
| Founded | 1999 in Ipoh, Perak, Malaysia |
| Founders |
Goh Ching Mun Tan Say Yap |
| Headquarters | Tasek Industrial Estate, Ipoh, Malaysia |
Number of locations | 245 outlets[1] (2014) |
Area served | Asia and Oceania |
| Products | |
| Revenue |
 MYR 382.172 million[2] (2014) |
 MYR 11.748 million[2] (2014) | |
| Total assets |
MYR 424.074 million[2] (2014) |
| Total equity |
MYR 334.331 million[2] (2014) |
| Owner | OldTown Berhad |
| Subsidiaries |
|
| Website |
oldtown |
OldTown Berhad (Chinese: 旧街场白咖啡) is Malaysian largest halal-certified[3] kopi tiam restaurant chain in Ipoh, Perak established since 1999.[4] The company manufactures instant beverage mixes and products, in addition to operating over 237 café outlets throughout Malaysia and the region such as Singapore and China,[5] as well planning to expand into Vietnam and South Korea.[6] In 2005, the company expanded into the food service sector with the opening of a chain of café outlets based on the traditional Ipoh coffee shop setting and ambience under the brand name "OldTown White Coffee". OldTown now exports its instant beverage mixes to more than 14 countries.
Domestic market
In 2013, OldTown has 200 stores in Malaysia. The group achieved the 200th outlet in a period of 7 years.[7]
Overseas expansion
Singapore
As of 2015, there are 10 OldTown White Coffee outlets in Singapore.[8] These outlets are certified halal by the Islamic Religious Council of Singapore (Muis).
Indonesia
Currently OldTown has 16 outlets in Indonesia in areas such as Java and Bali and plans to triple the number of outlets it has by five years.[8][9]
Australia
OldTown plans to open 40 outlets in Australia in 10 years.[10] In August 2015, Australia's first OldTown outlet was opened at Elizabeth St in Melbourne.[11]
China
As of 2015, OldTown has four café outlets in China.[8]
Awards and recognition
| Year | Award | Category | Result | Reference |
|---|---|---|---|---|
| 2011 |  Franchising & Licensing Association of Singapore (FLA) |
International Franchisor of the Year | Won | [12] |
| 2012 |  Malaysia Franchise Awards |
Won | [4] | |
| Franchisor of the Year | Won | |||
| 2015 | Restaurant Association of Singapore (RAS) Epicurean Star Awards |
Best Local Traditional Cafe | Won | [13] |
See also
References
- ↑ "OTB:MK". Bloomberg Business. Retrieved 10 August 2015.
- 1 2 3 4 "2014 Annual Report". Retrieved 10 August 2015.
- ↑ H Media. The International Halal SME Report Directory 2011/12. Lulu.com. pp. 151–. ISBN 978-967-10758-0-7.
- 1 2 "Big brands in Malaysian franchising named at awards". The Star. 27 October 2012. Retrieved 19 November 2015.
- ↑ "Our Profile". OldTown Berhad. Archived from the original on 28 March 2016. Retrieved 28 March 2016.
- ↑ "Oldtown Berhad (Fantastic homegrown brand)" (PDF). Kenanga Research. Archived from the original (PDF) on 28 March 2016. Retrieved 10 August 2015.
- ↑ "Oldtown White Coffee grows to 200 outlets in Malaysia". The Star. 25 April 2013. Retrieved 10 August 2015.
- 1 2 3 C. S. Cheah (4 February 2015). "We are Apolitical: Old Town White Coffee". Bloomberg Television. Retrieved 4 February 2015.
- ↑ "OldTown strengthens presence in Indonesia". The Sun. 24 June 2014. Archived from the original on 28 March 2016. Retrieved 24 June 2014.
- ↑ "Oldtown to open Australia in 2015". The Sun. 21 May 2014. Archived from the original on 28 March 2016. Retrieved 22 May 2014.
- ↑ "OldTown White Coffee brings Melbourne's Elizabeth St to a standstill". Bernama. Astro Awani. 23 August 2015. Archived from the original on 28 March 2016. Retrieved 23 August 2015.
- ↑ "Coffee chain wins franchise award". AsiaOne. 9 September 2015. Archived from the original on 28 March 2016. Retrieved 19 November 2015.
- ↑ "OldTown White Coffee triumphs at Singapore’s Epicurean Star Awards". Today Online. The Malay Mail. 19 November 2015. Archived from the original on 28 March 2016. Retrieved 19 November 2015.
External links
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