KHIT-FM

KHIT-FM
City Madera, California
Broadcast area Fresno, California
Branding Exitos 107.1
Slogan Solo Exitos!
Frequency 107.1 MHz
Format Spanish AC
Audience share 0.7, #34 (Fa'07, R&R[1])
ERP 9,900 watts
HAAT 157 meters
Class B1
Facility ID 51845
Transmitter coordinates 37°7′40″N 119°40′38″W / 37.12778°N 119.67722°W / 37.12778; -119.67722Coordinates: 37°7′40″N 119°40′38″W / 37.12778°N 119.67722°W / 37.12778; -119.67722
Callsign meaning HIT, for its previous format
Former callsigns KJDN (1990-1992)
KMMM (1992-2007)
KXOB (2007-2009)
Owner Lotus Communications Corp.
(Lotus Fresno Corp.)
Sister stations KSEQ, KLBN, KKBZ, KGST
Webcast Listen Live
Website exitos1071.com

KHIT-FM (107.1 FM) is a radio station airing a Spanish adult contemporary format. Licensed to Madera, California, USA, the station serves the Fresno area. It first began broadcasting in 1990 under the call sign KJDN. The station is currently owned by Lotus Communications Corp.[2] Its studios are located just north of downtown Fresno, and the transmitter tower is near Yosemite Lakes, California.

History

The station went on the air as KJDN on January 9, 1990. On September 14, 1992, the station changed its call sign to KMMM, and again on September 12, 2007, to KXOB, broadcasting a Spanish contemporary format as "107.1 Beso Tu Musica Romantic".[3]

On March 1, 2009 at 12:01am, the station began broadcasting an automated countdown which was set to end on March 3, 2009, at noon.[4] During the countdown, the voice (most likely that of Microsoft Sam) could also be heard repeating lyrics, movie quotes, jokes, etc.

When the countdown ended on March 3, 2009, the station began broadcasting under the callsign KHIT-FM[5] as "107.1 K-Hits" featuring classic hits from the 1960s, 1970s, and some 1980s music.

On December 1, 2010 KHIT-FM began stunting with Spanish Christmas music, and on December 26, flipped to a Spanish AC format as Exitos 107.1.

Previous logo

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External links


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